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121.370 resultados para «marketing digital»

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Artículo 2020 Revisado por pares 2 citas

The Impact of Digital Marketing on Unemployment in Bangladesh

Shorab Bin Rustam

Bangladesh is a growing country with promising economic development. In the Asia Pacific region, Bangladesh’s economy is ranked somewhere in the middle. The main barrier to any country’s economic growth is unemployment. The current unemployment rate in Bangladesh in 2018 is 4.31%. So, the main objective of this study i...

economics and business social sciences 8. Economic growth 1. No poverty
  • Elsevier BV
  • English
  • DOI: 10.2139/ssrn.3585578
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Artículo 2026 Revisado por pares

The Influence of Digital Marketing and Social Media Engagement on Purchase Intention Through Brand Trust Among MSME Consumers

Abdullah Zailani

The rapid advancement of digital technology has significantly transformed the marketing landscape, particularly for Micro, Small, and Medium Enterprises (MSMEs). Digital marketing and social media engagement have become essential strategic tools for businesses seeking to increase consumer awareness, strengthen brand re...

economics and business social sciences
  • Lembaga Pendidikan dan Penelitian Manggala In...
  • DOI: 10.62335/aksioma.v3i6.2654
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Other 2023

From traditional marketing to digital marketing : Digital Sign Media Ltd

Shahid, Sumaiya

The purpose of marketing in the development of businesses has been essential for a long time. People in the industry used to spread the word about their products and services by making billboards, banners, pamphlets, etc., before the start of digital platforms. There was a huge struggle to establish a firm that took ti...

Internet social media economics and business social sciences
  • Finland
  • English
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Other 2023

Kolaborasi Strategi Digital Marketing dalam Meningkatkan Kinerja Pemasaran Usaha Kuliner di Kota Malang

Rosadian, A. (Alfira)

This study aims to analyze the effectiveness of business collaboration through digital marketing strategies including social media marketing (SMM), influencer marketing and video marketing as digital marketing strategies in supporting the marketing performance of culinary businesses in Malang City. The research method...

Indonesia economics and business social sciences
  • Indonesia
  • Indonesian
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Artículo 2023 Acceso abierto Revisado por pares 2 citas

METHODOLOGICAL RECOMMENDATIONS FOR THE FORMATION OF ORGANIZATIONAL AND ECONOMIC PROVISION OF DIGITAL MARKETING AT THE ENTERPRISE

Y. L. Tataryntseva

In the conditions of constant changes and innovations, the organizational and economic support of digital marketing becomes a strategic necessity to ensure the success of the enterprise. The purpose of the article is to develop methodological recommendations for the formation of organizational and economic support for...

9. Industry and infrastructure economics and business social sciences
  • Odesa I.I. Mechnikov National University
  • DOI: 10.18524/2413-9998.2023.3(55).300666
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Capítulo de libro 2026 Revisado por pares

A Study on Digital Marketing Strategies for Travel and Accommodation

Rajeshwari Chatterjee · Sujata Priyambada Dash

Abstract Tourism is an economic sector where information plays a crucial role, and the impact of digital marketing is particularly significant. In today’s digital world, corporate communication and strategies have been transformed. Digital technologies are increasingly present in our social, professional and personal l...

economics and business social sciences
  • Emerald Publishing Limited
  • English
  • DOI: 10.1108/978-1-83608-602-420261006
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Artículo 2022 Revisado por pares

Sosialisasi Digital Marketing Untuk Meningkatkan Penjualan UMKM Kuliner Di Kelurahan Kadidi Kabupaten Sidenreng Rappang

Arham Sulma · Agung Nurrahman

Kondisi pandemi covid-19 memberikan dampak yang sangat besar pada sektor ekonomi terutama Usaha Mikro, Kecil, dan Menengah (UMKM). Kondisi UMKM tersebut menjadi perhatian penting karena UMKM merupakan unsur terpenting dalam perekonomian bangsa Indonesia. Besarnya dampak pandemi ini pada UMKM mengakibatkan banyak tenaga...

  • Universitas Tjut Nyak Dhien
  • DOI: 10.36490/jpmtnd.v1i2.343
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Artículo 2025 Acceso abierto Revisado por pares

Exploring the Impact of Digital Marketing Strategies on Online Business Engagement And Customer Satisfaction in Quezon City

Austria, Lara Jane V. · Sario, Jay A.

This research explores the impact of digital marketing strategies on online business engagement and customer satisfaction in Quezon City. The study aimed to assess the extent of digital marketing implementation, key strategies affecting engagement, and the challenges businesses encounter. A survey method was utilized,...

economics and business social sciences
  • International Organization of Educators and R...
  • DOI: 10.54476/apjaet/91051
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Artículo 2022 Revisado por pares

Digital Marketing In Barbershop Business Growth Analisis

Mustopa, Said · Sugiyanto, Sugiyanto · Hermawan, Agus · Santoso, Setiadi · y 1 más

To be handsome is a needed that all the man want to be, because of that, all the man try a lot off think tobe perfect looking. Hairstylist is the one of way to be a perfect looking that all the man wanted. Barbershop is a kind of bussiness that focuss to make a person more handsome and neat looking than before. Today a...

economics and business social sciences
  • LPPM Universitas Pamulang
  • English
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Tesis de maestría 2009

Alternativní online marketing digitálních infoproduktů

Šebor, Ondřej

This diploma thesis introduces alternative online marketing of digital infoproducts, it's position in the marketing area and it's advantages. Explains and evaluates principles and techniques of alternative online marketing. Shows advantages of using modern internet technologies in area of internet marketing and introdu...

8. Economic growth
  • Czech Republic
  • Czech
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