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Consulta más de 250 millones de tesis, artículos científicos, ponencias y datasets de repositorios abiertos de todo el mundo. Encuentra antecedentes para tu investigación y descarga los que son de acceso libre.

121.387 resultados para «marketing digital»

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Artículo 2022 Revisado por pares

Penerapan Digital Marketing sebagai Komunikasi Pemasaran Jasa Photography Happy Stories Terhadap Konsumen di Medan

Naufhal Nabhan · Suheri Harahap · Muhammad Faishal

This article discusses how to apply digital marketing as a marketing communication for Happy Storiesphotography services to consumers in Medan. Happy Storiesis a vendor that offers complete photo products and services. Happy Storiesutilizes Instagram as a medium to market its products and services. This article uses de...

economics and business social sciences
  • Medan Resource Center
  • DOI: 10.57251/csm.v1i2.352
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Publication 2026 Acceso abierto

Fuerte Developers - Your Partner for Digital Marketing & App Development

Developers, Fuerte

Fuerte Developers is a dynamic digital solutions company dedicated to helping businesses grow and thrive in the online world. We specialize in comprehensive Performance Marketing, Social Media Marketing, and Digital Marketing strategies designed to maximize your brand's reach and generate quality leads.Our expert team...

Digital Marketing Services Performance Marketing Application Development Lead Generation Solutions
  • Zenodo
  • English
  • DOI: 10.5281/zenodo.18184808
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Other 2024

Digital marketing metrics in B2B companies : an analysis across the REAN model stages

Vuorio, Kari

This Thesis examines the digital marketing metrics utilised by B2B companies across the REAN model (Reach, Engage, Activate, Nurture) stages. The primary goal was to identify which metrics are prioritised at each stage and how they are applied in practice. A quantitative research approach was used, employing an online...

economics and business social sciences Business Management marketing
  • Finland
  • English
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Artículo 2024 Acceso abierto Revisado por pares

Strengthening the Market of Bathok Koi Coconut Shell Waste Crafts through Digital Marketing System in Achieving Brand Awareness

Shanti Ike Wardani · Anna Widayani · M. Nur Fu’ad · Heri Priya Waspada

This research aims to increase brand awareness and competitiveness of Bathok Koi coconut shell waste handicraft products through the implementation of digital marketing strategies. The program involved intensive training for micro business partners and university students, covering digital marketing skills such as soci...

economics and business social sciences
  • Universitas Mataram
  • DOI: 10.29303/ujcs.v5i4.740
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Artículo 2025 Acceso abierto Revisado por pares 1 cita

From Strategy to Economy: How Digital Marketing Shapes Consumer Behavior and Market Outcome

Navya Handa

How do diverse online marketing strategies influence consumer buying, and what effect do they have on how companies respond? What impact do they both have on the broader economy? This research examines the impact of diverse online marketing strategies on decision-making and consumer behavior among young people in our s...

economics and business social sciences
  • Polygence
  • DOI: 10.58445/rars.3459
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Artículo 2020 Acceso abierto Revisado por pares 2 citas

Digital marketing tools: theoretical aspect

N. M. Nedopalko

The article reveals the general features of digital marketing tools in comparison with traditional media. A set of modern digital marketing tools is presented, which makes it possible to use them selectively on a fairly narrow segment of the audience, if necessary, to increase the accuracy of segmentation to one person...

  • State University of Information and Communica...
  • DOI: 10.31673/2415-8089.2020.024349
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Artículo 2023 Revisado por pares 1 cita

Penerapan Strategi Pemasaran Digital Melalui Media Sosial Instagram Dalam Meningkatkan Penjualan Pada Arunazma

null Vania Regita Lailia · null Jojok Dwiridotjahjono

This study aims to determine digital marketing strategies through Instagram social media in increasing sales at the Arunazma Online Shop. This type of research is descriptive research. Data sources will be taken from documents, observation results, and interview results. The digital marketing strategy carried out by Ar...

  • CV. Aksara Global Akademia
  • DOI: 10.59031/jmsc.v1i2.161
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Artículo 2024 Acceso abierto Revisado por pares

INCREASE SERVICE SALES TURNOVER THROUGH A DIGITAL MARKETING APPROACH: EFFECTIVE?

Devangga Putra Adhitya Pratama · null Nuryadi · Syamsul Arifin

The difference in turnover fluctuations with a tendency to decline in the last few sales periods is the basis for research in analyzing the effectiveness of the digital marketing approach. The role of digital marketing in increasing sales turnover of service products at PT Fokus Kualitas Utama places a new strategic de...

economics and business social sciences
  • Sekolah Tinggi Ilmu Ekonomi Pemuda
  • DOI: 10.48024/ijgame2.v4i2.142
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Artículo 2026 Acceso abierto Revisado por pares

Analysis of The Implementation of Digital Marketing for Marning SMEs in Bukit Barisan Village, Merigi District

Beatrix Tandyana · Eva Angelique · Cicilia Rahayuning Tyas Utami · Damar Aryo Puntodewo · y 1 más

Digital marketing has become an essential strategy for strengthening the competitiveness of micro, small, and medium enterprises, particularly rural food-based businesses that still depend on conventional marketing systems. This study aims to analyze the implementation of digital marketing among marning SMEs in Bukit B...

  • International Journal Labs
  • DOI: 10.55324/josr.v5i8.3271
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Artículo 2026 Acceso abierto Revisado por pares 1 cita

E-Commerce and Digital Marketing Trends

R. Vijayalakshmi · S. Velanganni · M. Aakina Barveen

The Indian market is moving more quickly than ever now. The internet is a channel for marketers to communicate with customers. People in India increasingly spend more time online daily, browsing the internet and using social media like Facebook, WhatsApp, and other sites. Thus,rather than focusing on conventional marke...

economics and business social sciences
  • Protonsoft Technologies
  • DOI: 10.66710/ijersem.v2si1.27
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Resultados provistos por OpenAIRE, la infraestructura europea de ciencia abierta. Tesis y Másters Colombia no aloja ni distribuye estos documentos: cada enlace lleva al repositorio de origen.

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