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121.458 resultados para «marketing digital»

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Artículo 2025 Acceso abierto

THE THEORETICAL BASIS OF USE OF DIGITAL MARKETING TECHNOLOGIES IN GARMENT AND KNITTING ENTERPRISES

Aliev Abdulaziz Ismailovich

The current article concentrates on the theoretical aspects of digital marketing technologies. Meanwhile, it mentions key elements of digital marketing technologies used in garment, knitting and textile enterprises and their advantage to these industries.

industrial biotechnology engineering and technology
  • Zenodo
  • DOI: 10.5281/zenodo.15383719
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Artículo 2024 Acceso abierto Revisado por pares

The Role of Digital Marketing and Infrastructure as Promotional Media in Increasing the Number of New Students at Karya Wijaya Kusuma Vocational School – Jakarta

null Hugeng Song Arsanto · null Irwan Tanamas · null Auderey G.D. Hats · null Marisi Pakpahan

This research aims to determine the role of digital marketing as a promotional media instrument that can influence the public's assessment and confidence in an educational institution. The application of digital marketing and infrastructure as promotional media allows schools to reach a wider audience and interact in a...

social sciences education
  • Asosiasi Penelitian dan Pengajar Ilmu Hukum I...
  • DOI: 10.62951/ijbmir.v1i4.51
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Artículo 2026 Acceso abierto Revisado por pares 1 cita

Perancangan Strategi Digital Marketing Communication pada Instagram dan TikTok Agrowisata Desa Sukaresmi

null Hasya · Bayu Suriaatmaja Suwanda

Article History Received: 19 Mei 2026, Accepted: 5 Juni 2026, Published: 15 Juni 2026 Abstrak Perkembangan teknologi informasi dan media sosial mendorong perubahan strategi dalam komunikasi pemasaran, termasuk pada sektor pariwisata. Agrowisata Desa Sukaresmi memiliki potensi wisata yang beragam, namun belum didukung o...

  • Institut Pendidikan Indonesia
  • DOI: 10.31980/jvmxjg49
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Other 2024

Digital Marketing Skills in High Demand: Exploratory Study of Multiple Competencies for a Marketing Professional

Neuvonen, Heidi · Pecoraro, Maria

In recent years, there has been growing interest in studying digital marketing education. Prior research approaches marketing education from the perspective of change and challenges. Digitalization causes changes in pedagogy and curriculum design and creates challenges for educators and students to stay up to date. Wha...

social sciences marketing career digital marketing marketing education
  • Athens Institute for Education and Research A...
  • Finland
  • English
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Artículo 2025 Acceso abierto Revisado por pares

RAQAMLI MARKETING VOSITALARIDAN B2B BOZORIDA FOYDALANISH SAMARADORLIGI

Samadov Askarjon Nishonovich , · Shovdirov Toxirmalik Nafasovich

This article analyzes the main directions of digital marketing, particularly its significance in B2B marketing and the digital technologies being applied in this field. The main goal of the research is to study digital marketing strategies and technologies in the context of B2B marketing and to identify existing opport...

  • "TADBIRKOR VA ISHBILARMON" LLC
  • DOI: 10.67668/mj/2025iss5/525
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Publication 2025 Acceso abierto

EVALUATING THE EFFECTIVENESS OF DIGITAL MARKETING STRATEGIES IN HIGHER EDUCATION INSTITUTIONS

Khodjayeva, Shodiyabonu

In the current era of digital transformation, the activities of higher education institutions (HEIs) are increasingly influenced by rapid technological development, particularly in the field of marketing management. Adapting marketing practices to the digital environment has become one of the most crucial factors in en...

social sciences education
  • Zenodo
  • DOI: 10.5281/zenodo.17231297
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Artículo 2022 Acceso abierto Revisado por pares

Impact of Digital Marketing Strategies on Performance of Telecommunication Companies in Tanzania

Aron Msonga · Omary Swallehe

The paper assessed the impact of digital marketing strategies on performance of telecommunication companies. The study was guided by three predictors tested on telecommunication companies’ marketing performance as the dependent variable. The predictors inc lude pay per click marketing, e-mail marketing and social media...

economics and business social sciences
  • TR1010 Dergiler Birligi
  • English
  • DOI: 10.26677/tr1010.2022.997
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Artículo 2023 Revisado por pares

Digital marketing in India: Navigating the future with effective strategies and performance metrics

Priyanka Panday

The research methodology employed in the study was the hybrid approach consisting of exploratory and descriptive research as a primary method of research. Primary and secondary research was conducted during the described research consisting of secondary data. Digital marketing has also been shown to affect consumer dec...

economics and business social sciences
  • Taru Publications
  • DOI: 10.47974/jios-1418
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Artículo 2024 Acceso abierto Revisado por pares 1 cita

Analysis and Design of E-Commerce Adoption as a Form of Digital Marketing for MSMEs: A Literature Review

Endang Amalia F

Information technology is increasingly advanced and developing according to society's needs. Progress and development of information technology occurs in all sectors, especially trade and business. This makes business actors continue to innovate services related to the use of information technology, so that they can be...

9. Industry and infrastructure engineering and technology
  • STMIK Indonesia Padang
  • DOI: 10.33022/ijcs.v13i3.3983
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Other 2024

Implementasi Digital Marketing dan Strategi Pemasaran dalam Pengembangan UMKM pada Destinasi Wisata Pohon Seribu Sasak Ranah Pasisie

Asraf, A. (Asraf) · Yuliza, M. (Mai) · Erdawati, E. (Erdawati) · Utami, S. (Sri)

This research aims to find the influence of digital marketing and marketing strategies on the development of culinary businesses using a quantitative study approach. The research population was 60, who were all culinary business people at this tourist attraction. Measurement of research variables was carried out using...

Indonesia economics and business social sciences digital marketing
  • Institut Teknologi dan Bisnis Asia
  • Indonesia
  • English
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Resultados provistos por OpenAIRE, la infraestructura europea de ciencia abierta. Tesis y Másters Colombia no aloja ni distribuye estos documentos: cada enlace lleva al repositorio de origen.

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