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121.460 resultados para «marketing digital»

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Other 2018

Developing Confectionary Store’s Digital Marketing Case company: ”Du Nord”

Mavritckaia, Ekaterina

Marketing is changing rapidly and constantly, going along with technological devel-opment. Marketers should therefore follow those changes and keep learning how new technologies work. Digital marketing has become an essential tool of the promotion. Pre-time audience of news paper adds are failing, while people spend ma...

Marketing plan Social Media Marketing economics and business social sciences
  • Lahden ammattikorkeakoulu
  • Finland
  • English
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Other 2025 Acceso abierto

online digital marketing

sneha, digital

Digital Marketing Course in Telugu : ODMT brings you Telugu’s most Advanced Digital Marketing course – now upgraded with AI-powered tools and automation. Whether you’re a student, job seeker, entrepreneur, or housewife – our course helps you build a successful career in digital marketing using both traditional strategi...

  • Zenodo
  • DOI: 10.5281/zenodo.15789582
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Artículo 2025 Acceso abierto Revisado por pares

The Relationship Between Digital Marketing of Brand X and Purchase Interest

Ratu Natasya Alyssia Putri · Nurina Ayuningtyas · Lilis Jubaedah

This study aims to examine the relationship between digital marketing of Brand X and the purchase intention of female students participating in the 2024 Indonesian International Student Mobility Awards (IISMA) vocational program who studied in the United Kingdom. Brand X is a UK-based cosmetic brand that actively utili...

economics and business social sciences
  • Newinera Publisher
  • DOI: 10.37899/journal-la-sociale.v6i6.2458
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Artículo 2024 Revisado por pares

Analysis of Digital Marketing Strategies in the Interactive Entertainment Industry: A Case Study of ‘Valorant’.

Yifeng Sheng

This study aims to analyze the digital marketing strategies in the interactive entertainment industry and to conduct an in-depth discussion using Valorant as an example. With the advancement of technology and the change in people’s online habits, digital marketing plays an increasingly important role in the interactive...

economics and business social sciences
  • Dean & Francis Press
  • DOI: 10.61173/6fkqn968
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Artículo 2020 Acceso abierto Revisado por pares 3 citas

Resort Otel İşletmeleri Web Sitelerinin Dijital Pazarlama Performanslarının Analizi: Alanya daki Beş Yıldızlı Otel İşletmeleri Üzerine Bir Araştırma

Fatih Ercan

Today, hotel businesses reach their current and potential customers through corporate websites and carry out their marketing activities from this channel. The effectiveness of hotel website digital marketing activities is an important factor in terms of the success and performance of the business. The purpose of this s...

mathematics natural sciences other engineering and technologies engineering and technology
  • Turk Turizm Arastirmalari Dergisi
  • Turkey
  • English
  • DOI: 10.26677/tr1010.2020.447
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Artículo 2025 Acceso abierto Revisado por pares

Digital Strategy And Its Role In Enhancing Digital Marketing: A Case Study Of The Uber Technology Company

Dr.Ahmad Sameer Althabt

As industries quickly shift towards digital, having a solid digital strategy has become very important for boosting how well organizations perform and compete. With companies aiming for goals like making more money, growing, and keeping customers happy, a good digital strategy is key to achieving these targets—especial...

economics and business social sciences
  • College of Administration and Economic Scienc...
  • DOI: 10.69938/keas.con1.250203
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Artículo 2023 Acceso abierto

Designing a digital marketing environment model in global markets

saeed bagheri anilu · Younos Vakil Alroaia · seyed abdollah heidariyeh

Abstract The purpose of this study is to analyze the topic of digital marketing environment. The research method is applied in terms of purpose, and in terms of data collection, it is a qualitative research based on foundational data theory. Data were collected through the study of documentary sources and semi-structur...

HF5001-6182 global markets economics and business social sciences
  • Iranian Business Management Association
  • Persian
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Artículo 2021 Revisado por pares 165 citas

Marketing in a data-driven digital world: Implications for the role and scope of marketing

Denish Shah · B.P.S. Murthi

Abstract We are living in a world of data abundance and rapid technological advances in the digital realm. The consequences for marketing practices have been transformative. The Marketing Edge and Journal of Business Research sponsored this special issue to address the need for research in this domain. We draw upon pas...

economics and business social sciences
  • Elsevier BV
  • English
  • DOI: 10.1016/j.jbusres.2020.06.062
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Artículo 2021 Acceso abierto Revisado por pares 37 citas

Empirical study of Indonesian SMEs sales performance in digital era: The role of quality service and digital marketing

Arifin Djakasaputra · Oscarius Yudhi Ari Wijaya · Andrew Shandy Utama · Corry Yohana · y 2 más

This research aims to analyze the relationship between digital marketing on quality service, digital marketing on sales performance, quality service on sales performance, and digital marketing on Sales performance through quality service. The research methodology is a quantitative method and divided into research desig...

H economics and business social sciences Management. Industrial management
  • Growing Science
  • DOI: 10.5267/j.ijdns.2021.6.003
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Artículo 2023 Acceso abierto Revisado por pares 1 cita

Emerging Technologies and Marketing Strategy: A Bibliometric Review of Digital Marketing and Innovation

Legito Legito · null Eva Andriani

The landscape of marketing strategies is undergoing a profound transformation fueled by the rapid emergence of technologies. This study employs a comprehensive bibliometric analysis to explore the dynamic relationship between emerging technologies, marketing strategies, digital marketing, and innovation. Through co-cit...

9. Industry and infrastructure economics and business social sciences
  • PT. Sanskara Karya Internasional
  • DOI: 10.58812/esiscs.v1i01.130
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