Buscador de Tesis y publicaciones académicas

Relatório de estágio: marketing digital na empresa PhysioGo Fisioterapia e Bem Estar Lda

Lucas, Filipa Raquel Martins

O relatório de estágio centra-se no estágio curricular, realizado na empresa PhysioGo – Fisioterapia e Bem-Estar, Lda., com o principal objetivo de aprender e aperfeiçoar os métodos de marketing digital utilizados pela empresa. Mostra ser um tema de bastante interesse, que se deve ao crescente uso da internet por parte...

The Marketing Challenges Faced by Korean Pop Music in the Era of Digital Media for Cross-cultural Regions

Huiqing Yang

Nowadays, the sustainable development of Korean pop music has been widely discussed, but there are still deficiencies in cross-cultural marketing. This study analyzes the marketing process behind the Korean pop music industry and the challenges encountered in the new era. The marketing strategy based on the localizatio...

SOMIN: An Explainable AI and LLM Platform for Real-Time, Data-Driven Digital Marketing Strategy

Aleksandr Farseev

Livestream Marketing and Digital Transformation of Enterprise Marketing Mode

Liubo Sang

Marketing communications in an international company : the importance of the digital marketing and brand identity

Lehtonen, Sini

Peran Teknologi Digital dan Digital Marketing dalam Menyongsong Sustainability Competitive Bisnis UMKM di Desa Kemiri Kecamatan Jenangan Ponorogo

Muhimmatul Mukaromah · Syarifah Nur Aulia · Nabella Dwi Maharani · Putri Ardianti

Pemanfaatan teknologi digital dalam bisnis UMKM menjadi aspek penting dalam meningkatkan daya saing dan keberlanjutan bisnis di masa mendatang. Kegiatan pengabdian ini bertujuan untuk mengkaji peran teknologi digital dan digital marketing dalam mendorong keberlanjutan daya saing (sustainability competitive) bisnis UMKM...

Gayrimenkul sektöründe dijital pazarlama rekabet stratejileri

Basmacı, Umut

In the real estate industry, digital marketing started taking the place of traditional marketing. Digital marketing has also been started to be applied in the real estate sector, which is commonly used in other sectors and which is rapidly developing and spreading it's applications.Companies started to get advantage in...

DIGITAL MARKETING STRATEGY THROUGH SOCIAL MEDIA AT ARUNIKA EATERY, KUNINGAN

Gina Aulia Salsabila · Sudiana Wachyudi · Tia Listiaty · Agung Setiawan · y 1 más

Each business has its marketing strategy. In the digital era, utilizing social media become part of the marketing strategy that every single business has used. Through social media, businesses can reach out to various types of customers and decide who will be their customers. This study aims to find out how digital mar...

Examining marketing cyber-security in the digital age: Evidence from marketing platforms

Tareq N. Hashem

The current study aimed to examine marketing cyber-security (DDoS Attacks, Cross-Site Scripting, SQL Attacks, and passwords attacks) in the digital age by presenting evidence from digital marketing platforms. Depending on the quantitative approach and utilizing a questionnaire as a tool, (133) marketing managers in dig...

Research on Enterprise Product Strategy Marketing in the Era of the Digital Economy—Taking Huawei Mobile Phones as an Example

Yiyi Guo

In the digital intelligence economy era, enterprises' marketing model tend to be precise and refined. As the forerunner and leader of 5G mobile phones, Huawei mobile phones have both risks and opportunities in the era of the digital economy. On the one hand, Huawei’s traditional marketing strategies for mobile phones n...