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Artículo 2024 Acceso abierto Revisado por pares

Pengaruh Direct Marketing, Personal Selling, dan Digital Marketing Terhadap Keputusan Pembelian Alat Kesehatan di PT Satria Kencana Medika Bekasi

Nana Trisnawati · Naufal Arie Nugraha

Pengaruh Direct Marketing, Personal Selling, dan DigitalMarketing Terhadap Keputusan Pembelian Alat Kesehatan di PTSatria Kencana Medika BekasiNana Trisnawati1, Naufal Arie Nugraha2Universitas Persada Indonesia YAI1, Universitas Persada Indonesia YAI 2E-mail: nana.trisnawati@upi-yai.ac.id1, naufal.arie.nugraha@upi-yai....

• Universitas Persada Indonesia Y.A.I
• DOI: 10.37817/ikraith-ekonomika.v7i1.3287

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Artículo 2022 Acceso abierto Revisado por pares

SMM-TOOLS IN MODERN BUSINESS ANALYSIS

Catherine Shikovets · Halyna Kvita · Olga Kondratyuk

The article examines the main characteristics of the digital economy, which include informatization, globalization, the use of IT technologies, ease and accessibility of obtaining information. Therefore, an analysis of the development of individual markets, companies, and enterprises is impossible without an analysis o...

economics and business social sciences

• Publishing House Helvetica (Publications)
• DOI: 10.32782/infrastruct69-24

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Artículo 2025 Acceso abierto Revisado por pares

Analisis Pengendalian Internal dan Dompet Digital Terhadap Keberhasilan UMKM Mempawah dengan E-Marketing Sebagai Moderasi

Syarifah Najua Amira · Febriati Febriati · Ali Afif

This study aims to determine how internal control systems, digital wallets, and e-marketing affect the success of MSMEs in Mempawah Regency. A quantitative research method was used. The data was analyzed using Partial Least Squares (PLS)-based Structural Equation Modeling (SEM). Data were obtained from 100 MSME respond...

economics and business social sciences

• Institut Agama Islam Nasional Laa Roiba Bogor
• DOI: 10.47467/reslaj.v7i12.10508

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Capítulo de libro 2023 Revisado por pares

Digital Marketing of Ecotourism: An Analysis of the Ecotourism Businesses in Bhutan

Hediye Gamze Türkmen

In recent years, ecotourism has been recognized as a significant aspect in a number of topics including sustainability, conservation, and social welfare, and has been the focus of numerous scientific studies. The literature indicates that new strategies, rather than traditional methods, are required in marketing ecotou...

economics and business social sciences 8. Economic growth 12. Responsible consumption

• Özgür Yayınları
• Turkish
• DOI: 10.58830/ozgur.pub311.c1362

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Artículo 2025 Acceso abierto Revisado por pares 1 cita

The Development of a Digital Marketing Strategy Model to Influence Re_Purchase Intention of Consumer Products Through Online Channels

Kitichai Sreesuknam · Karun Kidrakarn

The rapid expansion of Thailand's e-commerce industry, fueled by evolving consumer behaviors and increasing digital adoption, has created a competitive landscape where businesses must develop innovative marketing strategies to enhance repurchase intentions. This study constructs a digital marketing strategy model that...

economics and business social sciences

• Redfame Publishing
• DOI: 10.11114/smc.v13i4.7814

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Artículo 2022 Acceso abierto Revisado por pares

Social media and consumer power : Opportunities and challenges for digital marketing activities

Valentini Chiara

Social Media (SM) have not only become an important part of daily life for individuals, governments and organisations but have also transformed the way people work, learn, consume and socially interact. There are many SM uses, posting frequencies and content preferences. User participation also varies from passive to m...

media and communications social sciences

• Routledge
• English

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Artículo 2025 Acceso abierto Revisado por pares

Modern Property Marketing Strategy: Combining Conventional and Digital Approaches

Meri Linawati Tanuwidjaja

Property marketing today requires a more adaptive approach as digital technology develops. Although many companies are starting to combine conventional and digital marketing strategies, there is still a gap in the understanding of how this integration can be done effectively. This study aims to explore the application...

economics and business social sciences

• Publikasiku Publisher
• DOI: 10.57096/return.v4i2.336

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Artículo 2022 Revisado por pares

From lead generation to social media management: How RPA transforms digital marketing operations

null Abhaykumar Dalsaniya

The application of robotic process automation, commonly known as RPA, is disrupting the digital marketing realm by reducing and automating repetitive high-volume tasks across myriad functions. In this paper, the effects of RPA in significant core digital marketing processes like lead generation, social media, and email...

industrial biotechnology engineering and technology

• GSC Online Press
• DOI: 10.30574/ijsra.2022.7.2.0270

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Other 2025 Acceso abierto

Hub. 0857 0666 4344, Jasa Content Creator Instagram di Jawa Timur Fortuna Imarks Trans

bintang, lima

KLIK https://wa.me/6285706664344, jasa branding marketing, jasa branding, jasa desain branding, jasa menambah prospek, strategi marketing, strategi marketing menang dipencarian google, digital marketing campaign, digital marketing bisnis, jasa menambah reseller, jasa menambah mitra, jasa optimasi Instagram, jasa aktiva...

economics and business social sciences

• Zenodo
• DOI: 10.5281/zenodo.17248241

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Artículo 2024 Acceso abierto

O MARKETING DIGITAL NA CONTEMPORANEIDADE: AS CONTRIBUIÇÕES DOS RECURSOS TECNOLÓGICOS PARA A COMPETITIVIDADE DAS ORGANIZAÇÕES

Dr. Grégori Michel Czizeweski · Msc. Alexandre Lisboa da Silva · Msc. Ana Bárbara Silveira Mendonça Santos Dias · Dra. Fernanda de Matos Sanchez · y 2 más

O presente trabalho teve como objetivo discutir o marketing digital na contemporaneidade, compreendendo as tendências que envolvem o uso das mídias digitais e de outros recursos para as organizações. O objetivo geral foi analisar as tendências do marketing digital na contemporaneidade e seus impactos para as organizaçõ...

Technology Tecnologia Marketing Digital economics and business

• Zenodo
• DOI: 10.5281/zenodo.10736674

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