Buscador de Tesis y publicaciones académicas

ANALYSIS OF SKINTIFIC’S MARKETING COMMUNICATION STRATEGIES ON TIKTOK SHOP THROUGH THE SKINTIFIC_ID SOCIAL MEDIA ACCOUNT

Karin Feliana · Muhammad Fikri Gissani

The development of digital technology has transformed the marketing landscape, leading to a Digital technology development has shifted marketing from conventional to digital media. TikTok, with interactive features and dynamic visual content, is widely used by companies to build consumer relationships and enhance brand...

Proposta de estratégia de marketing digital : um estudo de caso sobre o destino turístico Noruega

Luz, Willian Kravetz da, 1996-

Resumo : Desde os anos 2000, a Internet permitiu a criação e inserção de uma nova sociedade de consumo, nas quais os profissionais do marketing foram obrigados a se reinventar para se manterem ativos no mercado. Neste contexto, o turismo, por ser uma atividade que depende de informações corretas e precisas para seu con...

Integrating Digital Technology into Modern Health Care Marketing

Autoría no especificada

Implementasi Sistem Pembayaran Digital Dan Digital Marketing Mendorong Keputusan Pembelian Produk UMKM Kota Pematangsiantar

Nasrul Efendi · Tya Wildana Hapsari Lubis

Penelitian ini bertujuan untuk menganalisis pengaruh sistem pembayaran digital dan digital marketing terhadap keputusan pembelian produk UMKM di Kota Pematangsiantar dengan menggunakan metode kuantitatif menggunakan sampel atau responden penelitain berjumlah 514 responden, data diolah melalui regresi linear berganda. H...

Social Media Interactions Indicators—Likes, Comments, and Shares—On User Engagement and Content Reach among Marketing Students

Willy Gapasin · Cristina Paula Abanilla · Angel Izza Andaya · Cristy Bantillo · y 3 más

This study examined the relationship between social media interaction indicators, specifically likes, comments, and shares, and perceived digital marketing outcomes in terms of user engagement and content reach among Bachelor of Science in Business Administration (BSBA) Marketing Management students at the Eulogio “Ama...

Analyzing the Role of Digital Marketing Attributes on Students’ Intention to Purchase Halal Products

Raehsya Utari · Merriel Roring · Nurul Hidayah · Asyifa Munawaroh

The rapid development of digital technology has driven substantial changes in consumption patterns and marketing strategies, including purchasing decisions related to halal products among university students, who represent the generation most adaptive to technological advancement. Growing awareness of the importance of...

PELATIHAN PEMASARAN DIGITAL BERSAMA POKDARWIS KAMPUNG WISATA SEWU KEMBANG NGLURAH TAWANGMANGU KARANGANYAR

Alexander Mario Retto Djong · Suryo Adinugroho

Sewu Kembang Tourism Village, which is located in Nglurah Hamlet, Tawangmangu District, Karanganyar Regency, is a tourist destination that has great potential and natural beauty. Even though it has been known as a tourist village since 2001, the Sewu Kembang Tourism Village in Nglurah Hamlet was only inaugurated in 202...

Islamic Ethical Guidance for Marketing and Digital Marketing: A Study based on 7 Ps Marketing Model

null Abi Huraira Rifas · null Mohamed Nazar Mohamed Nushthi

The concept of Marketing has grown rapidly in traditionally and technologically. 7P model in the marketing has been rounded up the whole business world effectively and efficiently. The business world is being transformed all the business and marketing activities into the digital marketing due to advanced technology tod...

Digital Transformation Empowers Growth Marketing with Marketing Data Analysis Integration and Real-Time Display Strategy

Autoría no especificada

Examining the significance of content marketing. New approach in digital marketing or management fashion?

VOLLERO, AGOSTINO · SIANO, Alfonso · PALAZZO, MARIA