Buscador de Tesis y publicaciones académicas

Estágio na empresa: A Lista Digital

Vieira, Gustavo dos Santos

O marketing digital é um domínio dinâmico e em constante evolução que utiliza tecnologias digitais e plataformas online para promover produtos, serviços e marcas junto de um público global. Na era digital, as empresas de todas as dimensões estão a adotar estratégias de marketing digital para chegar aos seus clientes-al...

Marketing digital como herramienta de crecimiento empresarial

Páez Saldarriaga, María Valentina

El objetivo de este trabajo es analizar los métodos del marketing digital y las posibilidades que da apoyo a la internacionalización en la industria de las exportaciones de aguacate Hass aprender sobre marketing digital y aún más utilizarlo de manera eficiente requiere trabajo y creatividad, con una aplicación particul...

Strategi Digital Marketing Dalam Meningkatkan Penjualan Pada UMKM Basreng Sultan Bandung

Faysa Firli Devianti · Tyna Yunita

This research was conducted to determine the sales strategy in digital marketing for the SME Basreng Sultan Bandung by identifying marketing strategies and analyzing the SWOT of the product. The use of SWOT aims to understand the strengths, weaknesses, opportunities, and threats of the company. The current rapid econom...

THE IMPACT OF SOCIAL NETWORKS MARKETING ON THE COMPANY'S BUSINESS IN THE NORTHWEST OF CROATIA

Rončević, Ante · Mirt, Barbara · Skupnjak Draksic, Ksenija

The subject matter of the paper is an overview of the development of marketing, the comparison of traditional and digital forms of marketing and determining how social network marketing affects business operations of a company. Today, the companies can choose between numerous traditional and digital marketing activitie...

The influence of online marketing on start-ups

Smriti Garg · Sarina Asif · Sheetal Yadav · Tanuja Kaushik

It has been proven in many studies that online marketing has played a major role in developing and shaping the future of start-ups. It is no untold truth that indeed online and digital marketing, in various forms, have and are still influencing the journey of start-ups. Owning to this, each day more and more companies...

Making use of digital methods to study influencer marketing

Prince Chacko Johnson · Christian Sandström

International digital marketing strategy : IFBB Nordic Academy

Marjoniemi, Johanna

The new digital marketing environment has increased brands’ competition on consumers’ attention, requiring different strategical approaches to marketing informed by data. Huge amounts of brand messages are daily ignored by the consumers, when the marketing content does not catch the audience’s attention immediately. Th...

Strategi Pemasaran Jasa Lembaga Pendidikan Pesantren Islam Internasional Al-Andalus Kabupaten Bogor Pada Era Marketing 6.0

Tajudin Tajudin · Djoesept Harmat Tarigan

This study aims to analyze the educational service marketing strategies implemented by Pesantren Islam Internasional Al Andalus, Bogor, within the framework of Marketing 6.0. A qualitative approach with a case study design was employed to explore the institution’s marketing practices. Data were collected through in dep...

Digital Marketing Vs. Traditional Marketing- Ganeral View Comparative

Mahdi Mahdi Aboali - · Dr. Gajanan Mudholker -

A market is the aggregate of all individuals or entities who engage in buying and selling activities within a specific area or region. The area might refer to the entire planet, specific countries, regions, states, or cities. A market is a gathering of two parties for the purpose of facilitating the exchange of product...

Decision Making Process of SMEs for Using Social Media Marketing in Industrial Revolution 4.0

Adhania Andika Prayudanti EBGC · Devi Urianty Miftahul Rohmah EBGC

Digital era is a characteristic of Industrial Revolution 4.0 that influence towards all aspect of human life. Social media marketing is considered to be one of the technologies in the digital era that can facilitate SMEs to do business activities especially marketing activities, customer relationship, promotion, and in...