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Abstract Author(s): Preston Edo Omorogbe Title of the Publication: Improving Digital Marketing Strategy: The Impact of Digital Analytics Degree Title: Bachelor's Degree in International Business. Keywords: digital, marketing Strategy, Analytics, website, Optimization. This research explores the impact of digital analyt...
web pages9. Industry and infrastructureanalysisoptimisation
This research uses a qualitative method to explore the role of digital marketing skills in enhancing the competitiveness of Islamic banking institutions in the era of digital transformation. The rapid development of information technology requires financial institutions, including Islamic banks, to adapt to digital-bas...
In today's digital era, digital marketing is one of the keys to business success. One of the applications of digital marketing is copywriting techniques. This community service activity aims to increase knowledge, understanding, and implementation of information technology for digital marketing activities for MSMEs in...
4. Educationeconomics and businesssocial sciences16. Peace & justice
Annisa Mardatillah · Sri Yuliani · Miharaini Md Ghani · Rosmayani Rosmayani · y 1 más
The purpose of this study is to examine the research findings on algorithmic bias against cultural relevance in digital marketing. The significance of local media in affecting consumer views examined, as well as determining the impact of digital literacy on MSMEs' acceptance of culturally relevant marketing messages. T...
Digitalization is transforming territorial marketing and regional economic development. In this paper we examine how regions can leverage innovative tools like crowdsourcing, social media advertising, and search engine marketing to enhance visibility, engage audiences, and drive growth. We address a gap in the literatu...
Digital marketing is a novel platform for farmers to comprehend consumer needs and liberate them from time and location. Additionally, it lowers costs by eliminating needless transaction costs. For the benefit of farmers, numerous businesses and the government are investing in agricultural marketing solutions. Notwiths...
MarketingFOS: Economics and businesseconomics and businesssocial sciences
Abstract: Digital marketing is an all-encompassing term that makes marketing more practical than theoretical. Unlike traditional marketing, digital marketing is a versatile process that can combine one-to-one and mass marketing approaches with well-defined desired customers. This review article comprehensively examines...
Case StudyEffective Business Strategieseconomics and businesssocial sciences
This research aims to find out the digital marketing communication strategy of the property business during the Covid-19 pandemic at Kartika Residence. The methods in this research use qualitative research using the theories Diffusion of Innovation and E-marketing. The analysis was conducted with the theory of Diffusio...
9. Industry and infrastructureIndonesiaeconomics and businesssocial sciences
Kania Dafina · Hudi Santoso · Vivien Febri Astuti · David Rizar Nugroho · y 2 más
Digital advertising activities include various strategies and tactics carried out online to promote products, services, or brands, such as creating weekly promotional advertisements, influencer marketing, website marketing, interactive content creation, weekly content creation, and e-commerce. The digital advertising a...
Annafi Indratama · Hadi Mahmudah · Vita Aprilina · Ary Armianto
In the midst of the COVID-19 pandemic, many new SMEs have sprung up. In order to help MSME compete, MSME need to know about importance of using digital marketing so MSME could get better sales activities. Also providing assistance for MSME to learn how creating business account in digital marketing, in this case writer...
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