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76.586 resultados para «marketing digital»

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Tesis de maestría 2021 Acceso abierto

B2b faaliyet gösteren işletmelerde dijital pazarlamanın sürdürülebilirlik üzerinde etkisi

Er, Göksu

Dijital pazarlama, internet ve bilgisayarın birçok alanda olduğu gibi üretim, reklâm, satış ve dağıtım gibi ticari işlemlerin gerçekleştirilmesinde de kullanılması ile ortaya çıkan pazarlama şeklidir. İnternet ve bilgisayar kullanımının çok hızlı bir şekilde arttığı günümüzde işletmelerin pazarlama faaliyetlerinde diji...

Marketing Internet Sustainability İşletme
  • Sosyal Bilimler Enstitüsü
  • Turkish
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Artículo 2026 Acceso abierto Revisado por pares

MSMEs Sales Products Marketing Performance Increasement Based on The Use of QRIS

Harries Arizonia Ismail · null Ari Pranaditya · null Rita Andini

One important financial technology instrument that improves marketing performance is the Quick Response Code Indonesian Standard (QRIS), particularly for Micro, Small and Medium Enterprises (MSMEs). This digital payment technique not only facilitates transactions, but it also aids in bigger marketing efforts, potential...

economics and business social sciences
  • Universitas Tarumanagara
  • DOI: 10.24912/jm.v30i1.3622
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Publication 2026 Acceso abierto

Marketing Digital: A Elite das E-Comerces

Santos, Jessé

O Marketing Digital tornou-se um elemento fundamental para o sucesso das empresas de comércio eletrônico, permitindo maior visibilidade, interação e conversão de clientes por meio de estratégias digitais eficientes. As organizações que compõem a elite das e-commerces destacam-se pelo uso de tecnologias avançadas, análi...

economics and business social sciences
  • Zenodo
  • DOI: 10.5281/zenodo.20647991
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Artículo 2025 Acceso abierto Revisado por pares

The Impact of Digital Marketing on Youth: An Academic Analysis

Gudipati Rao · Sasupalli Triveni · Seesa Santosh

Digital marketing has transformed how firms communicate, persuade, and transact with consumers—particularly youth. This paper examines the multifaceted impact of digital marketing on adolescents and young adults through a synthesis of empirical studies, public reports, and theoretical perspectives. We analyze exposure...

media and communications social sciences
  • International Journal for Multidisciplinary R...
  • DOI: 10.36948/ijfmr.2025.v07i05.57925
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Artículo 2024 Acceso abierto Revisado por pares

Training to fulfill economic scale targets for UMKM products in Batujajar Transit Apartment through digital marketing

Endah Wulandari · Elazmanawati Lembong · Adhi Prapaskah Hartadi · Putri Widyanti Harlina

Micro, Small and Medium Enterprises (MSMEs) have a significant role in supporting economic and industrial growth. However, there are still a number of problems that need to be overcome so that MSMEs can make optimal use of technology to increase business efficiency. One of the problems faced by MSMEs is choosing the ri...

economics and business social sciences
  • Universitas Muhammadiyah Magelang
  • DOI: 10.31603/ce.12113
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Artículo 2026 Acceso abierto Revisado por pares

Penyelarasan Kompetensi Digital Marketing SMKN 1 Purwokerto dengan Kebutuhan Industri

null Muhammad Eka Purbaya · null Prasetyo Hartanto · null Satya Fajar Gumelar · null Bening Dwi Sasmita

The rapid growth of digital marketing has increased the demand for a competent workforce, while many vocational school teachers still face limitations in both theoretical understanding and practical implementation of digital marketing practices. This community service program aimed to strengthen the digital marketing c...

social sciences education
  • Politeknik Pratama Purwokerto
  • DOI: 10.55606/jppmi.v5i1.2448
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Artículo 2025 Acceso abierto Revisado por pares

Pengaruh Digital Marketing Terhadap Keputusan Pembelian Pada Dealer Syariah Mobilindo Bogor

Rizky Muhammad Fauzan · Molly Mustikasari · Yudi Haryadi

The rise of the digital era has made digital marketing strategies a vital component in influencing consumer behavior, including within the Sharia-compliant automotive sector. Dealer Syariah Mobilindo Bogor is one such business that has embraced digital approaches in its marketing activities. However, the effectiveness...

economics and business social sciences
  • Yayasan Cendekia Gagayunan Indonesia
  • DOI: 10.63142/ekonosfera.v1i3.312
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Artículo 2024 Acceso abierto Revisado por pares

Implementation of Digital Marketing Strategies in MSMEs “KJ Sepatu” in Sumbersari Village Through Instagram Social Media

Putri Anditasari

This article discusses the implementation of digital marketing strategies for Micro, Small, and Medium Enterprises (MSMEs) in Sumbersari Village, Ciparay District, Bandung Regency. The background of this research is the limited knowledge and resources of MSMEs in utilizing digital technology for marketing. The purpose...

economics and business social sciences
  • Iain Batusangkar
  • DOI: 10.31958/marawa.v3i2.13661
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Artículo 2024 Acceso abierto Revisado por pares 2 citas

E-Business and Digital Marketing: Integrating Management Information Systems for Competitive Advantage

Kadek Agus Dwiwijaya

This article discusses the integration of e-business and digital marketing with Management Information Systems (MIS) to gain competitive advantage. Using qualitative methods, literature studies and library research, this article analyzes various literature and case studies regarding the application of SIM in e-business...

economics and business social sciences
  • Yayasan Banu Samsudin
  • DOI: 10.59613/global.v2i6.175
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Other 2026 Acceso abierto

Brand Digital Audit for Startups: Essential Analysis Report Guide 2026

Pella Force

A brand digital audit helps startups evaluate their online presence, marketing performance, and growth opportunities. By using Core Digital Audit Services and professional Digital Audit Services, startups can analyze website performance, marketing channels, and brand positioning. An Independent Brand Audit provides unb...

economics and business social sciences
  • Zenodo
  • DOI: 10.5281/zenodo.18973697
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Resultados provistos por OpenAIRE, la infraestructura europea de ciencia abierta. Tesis y Másters Colombia no aloja ni distribuye estos documentos: cada enlace lleva al repositorio de origen.

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