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76.440 resultados para «marketing digital»

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Artículo 2025 Acceso abierto Revisado por pares

A STUDY ON “EXPLORING THE IMPACTS OF DIGITAL MARKETING

Pallapothu Narendra Kumar · CHAMARTHY VENKATESWARLU

This paper explores the impact of digital marketing and its growing significance for consumers and marketers. It begins with an overview of digital marketing, followed by a discussion of its various channels, a comparison between traditional and digital marketing, and an analysis of the advantages, disadvantages, and o...

economics and business social sciences
  • International Journal for Multidisciplinary R...
  • DOI: 10.36948/ijfmr.2025.v07i03.45793
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Artículo 2021 Acceso abierto Revisado por pares 5 citas

PELATIHAN PEMANFAATAN DIGITAL MARKETING DALAM PENGEMBANGAN PEMASARAN BAGI PELAKU UMKM

Muhamad Stiadi · Didin Herlinudinkhaji · Yunila Dwi Putri Ariyanti · Nindita Erwanti

The purpose of carrying out this community service activity with the theme of using digital marketing in the marketing development of SMEs in the village of Sukorejo is to provide knowledge about digital marketing and training in the application of digital marketing. The method used in the implementation of this activi...

4. Education
  • Sekolah Tinggi Ilmu Manajemen Indonesia - STI...
  • DOI: 10.35130/bbjm.v2i1.212
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Artículo 2023 Acceso abierto

A Comprehensive Analysis of Digital Marketing and its Profound Impact

Anindya Saha · Abhishek Bhattacharjee

The objective of this review paper is to examine the profound impact of digital marketing and its significance for both consumers and marketers. Commencing with an introduction to digital marketing, this paper proceeds to emphasize the various channels employed in digital marketing, distinguish it from traditional mark...

economics and business social sciences
  • Zenodo
  • DOI: 10.5281/zenodo.8166576
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Artículo 2022 Acceso abierto Revisado por pares

Analysing Financial Services Performance using a Powerful Digital Marketing Platform

Sharan Kumar Shetty

The term "digital marketing" became popular in the 1990s. Digital marketing advanced as a powerful tool for building a deeper and more relevant relationship with customers in the 2000s and 2010s. The process of establishing and maintaining customer relationships through online activities in order to facilitate the exch...

medical and health sciences clinical medicine economics and business social sciences
  • International Journal for Multidisciplinary R...
  • DOI: 10.36948/ijfmr.2022.v04i05.039
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Artículo 2024 Acceso abierto Revisado por pares

AN ANALYSIS OF EFFECTIVENESS ON DIGITAL MARKETING

RISHABH MISHRA

Finding out how effective digital marketing strategies are in the modern business environment is the driving force behind this study. With the proliferation of online services, companies are increasingly relying on digital marketing to reach customers. This study employs both quantitative and qualitative methodologies...

economics and business social sciences
  • Edtech Publishers (OPC) Private Limited
  • DOI: 10.55041/ijsrem32637
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Artículo 2024 Acceso abierto Revisado por pares

BASICS OF DIGITAL MARKETING

Djurayeva, Munira Sadullayevna

This article covers the basics of digital marketing. Digital marketing is a very popular trend in our world, as it is aimed at modern technologies. The article covers the main features and analyzes the main reasons for the popularity of digital marketing. In conclusion, digital marketing tools were reviewed.

330 HF Commerce
  • https://www.gospodarkainnowacje.pl/index.php/...
  • Indonesia
  • English
Artículo 2020 Acceso abierto Revisado por pares 10 citas

Digital marketing

Vladimir Njegomir

Marketing allows entrepreneurs to position themselves successfully in consumer awareness, to be successful competitors, and to satisfy consumer demands profitably. Entrepreneurs can use several marketing strategies, such as relationship marketing, expedition marketing, one-toone marketing, real-time marketing, and digi...

13. Climate action economics and business social sciences 12. Responsible consumption
  • Centre for Evaluation in Education and Scienc...
  • English
  • DOI: 10.5937/civitas2001052n
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Artículo 2024 Acceso abierto Revisado por pares

The Influence Of Entrepreneurial Capabilities On Marketing Performance Moderated By Digital Marketing

null Cicik Harini · null Retno Djohar Juliani · null Leonardo Budi Hasiholan · null Sugeng Bowo Handayani

One way to contact clients, develop real-time connections with them, and ultimately win their pleasure is by using digital resources through digital marketing. With the use of digital marketing tools, this study aims to ascertain how entrepreneurial marketing affects marketing performance in Semarang, Indonesia. The re...

economics and business social sciences 12. Responsible consumption
  • UNTAG Semarang
  • DOI: 10.56444/psgj.v5i2.1890
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Artículo 2022 Acceso abierto Revisado por pares

Penerapan Pembelajaran Digital Marketing Berbasis Proyek untuk Menumbuhkan Kemampuan Digital Marketing

Dewi Endah Fajariana

Abstract: Digital marketing learning is a knowledge product produced by universities. Understanding, mastery, and use of e-commerce, social media, and marketplaces are needed as digital tools for conducting digital marketing. The purpose of this study was to test the effectiveness of digital marketing learning to grow...

social sciences education
  • IKIP PGRI Bojonegoro
  • DOI: 10.30734/jpe.v10i1.2991
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Artículo 2019 Acceso abierto Revisado por pares

Digital Marketing Strategies for Rural India

Shruthi Jayaprakash

Digital marketing is dominating the market now. Though traditional marketing has not yet turned obsolete, digital marketing is surpassing traditional marketing. Digital marketing refers to advertising through digital means such as websites, social media (such as Facebook, Instagram, Snapchat, YouTube etc.) emails and s...

social sciences 11. Sustainability social and economic geography other engineering and technologies
  • Indira Institute of Business Management
  • DOI: 10.33771/iibm.v4i1-2.1078
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