Buscador de Tesis y publicaciones académicas

Modern Trends and Practices of E-Marketing: An Overview

Anupam Banerjee

With the unprecedented growth of technology in global world, internet plays a paramount role in all the major areas of our life and industries. With-in few clicks we can explore ample information which will help in conceptualizing many tasks in nanoseconds and realizing this power of internet, marketing is not far behi...

Pengaruh Digital Marketing, Inovasi Produk, dan Kualitas Produk terhadap Keputusan Pembelian

Kevin Mikola Yusman · Dika Puspitaningrum

Tujuan dari studi ini iakah untuk mengkaji bagaimana digital marketing, inovasi produk, dan kualitas produk memengaruhi keputusan kosumen untuk membeli produk kosmetik. Studi ini didorong oleh fenomena persaingan ketat dalam industri kecantikan yang memaksa prodesen untuk mengoptimalkan platform digital marketing dalam...

PERAN CITRA SEKOLAH DALAM MEMEDIASI PENGARUH KUALITAS PELAYANAN DAN PEMASARAN DIGITAL TERHADAP KEPUTUSAN ORANG TUA DALAM PEMILIHAN SDK HARAPAN BANGSA BALIKPAPAN

Nora Silalahi · Tin Agustina Karnawati · Teguh Widodo

The increasing competition among private primary schools requires educational institutions to improve service quality, implement effective digital marketing strategies, and build a positive school image. Parents’ decisions in choosing a school are influenced not only by academic aspects but also by perceptions of servi...

Penerapan Studio Photo Box Untuk Meningkatkan Kualitas Foto Produk dalam Pemasaran Digital UMKM Kelurahan Semolowaru

null Sulthan Auliya’ Zhafran Fadhilah · null Ika Sari Tondang

In the evolving era of digital marketing, the quality of product photos plays a vital role in attracting customers and boosting sales. This study aims to explore the influence of using a studio photo box as part of the digital marketing strategy for SMEs in Semolowaru Village. A studio photo box is a simple tool made f...

PENINGKATAN KAPASITAS DIGITAL MARKETING DAN MANAJERIAL MELALUI PELATIHAN DAN PENDAMPINGAN BERBASIS KEMITRAAN PADA MUTIARA CRAFT (ECOPRINT)

Kristiana Widiawati · Ari Nurul Alfian · Shalahuddin Shalahuddin · Nurul Kamila · y 1 más

Abstrak: Permasalahan utama yang dihadapi UMKM Mutiara Craft adalah penjualan masih dilakukan secara sederhana belum mengoptimalkan pemanfaatan digital marketing. Untuk pengelolaan managerial pengelolaan keuangan masih belum sesuai standar PSAK ETAP. Tujuan kegiatan pendampingan memberikan solusi terhadap permasalahan...

Digitalisasi Pemasaran Syariah Program Pekarangan Pangan Bergizi di Desa Winong Kecamatan Kedungwaru Kabupaten Tulungagung

null Lantip Susilowati · null Sri Eka Astutiningsih · null Binti Nur Asiyah · null Nita Agustina Nurlaila Eka Erfiana · y 4 más

Limited access to marketing local products is one of the main challenges in efforts to increase halal food security. Sharia digital marketing technology can be used as a marketing platform to obtain market accessibility and strengthen the branding of a product. This study aims to analyze the strengthening of digitaliza...

Relatório de estágio na Rosários 4 : marketing digital

Mendes, Marta Caetano

O marketing digital está em constante evolução e as marcas precisam de acompanhar esta evolução. Estas, precisam de acompanhar os consumidores e ganhar a sua confiança, para isso é necessário que transmitam o seu verdadeiro valor. As marcas passaram a tratar os consumidores como seres humanos e pessoas individuais, tiv...

Multi Channel Marketing - Opportunities And Challenges

A Ramesh · R Kasthuri

Today generation marketing is on most important part of business. It is the one of the profit maximisation process. Multi channels marketing is an helps to developing the technology in our country. In current scenario the consumer most like online marketing, because of it helps to save time and money. Technology develo...

A DIGITAL MARKETING ERA: THE MAGIC OF MARKETING

AMANDEEP

Digital Marketing Tools' Transformative Role in Sustainable Development: Navigating Limited Mobility and Disrupted Infrastructure Worldwide

Alona Tanasiichuk · Ganna Lozovska · Rafaela Znachek · Anna Shevchuk · y 3 más

This study explores the transformative role of digital marketing in promoting sustainable development amid global crises-specifically war, restricted mobility, and disrupted infrastructure. Using Ukrainian organic cosmetics (HS 3304) as a case, it evaluates export opportunities to high-potential markets such as the UK,...