Buscador de Tesis y publicaciones académicas

Artículo 2024 Acceso abierto Revisado por pares

IMPROVING THE COMMUNITY ECONOMY THROUGH TRAINING ON MARKETING STRATEGIES FOR FARMING BUSINESS PRODUCTS IN NAGARI SIKABU LUBUK ALUNG DISTRICT PADANG PARIAMAN DISTRICT

Yulistia Yulistia · null Novi yanti · null Rizka Hadya · null Jhon Rinaldo · y 5 más

This community service activity aims to improve the community's economy through training on marketing strategies for agricultural products in Nagari Sikabu, Lubuk Alung District, Padang Pariaman Regency. The main problems faced by farmer groups in this area are limited market access, price fluctuations, and a lack of u...

economics and business social sciences

• Ikatan Dosen Menulis
• DOI: 10.56670/jcs.v6i2.330

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Artículo 2020 Acceso abierto Revisado por pares 3 citas

Impact through digital marketing tools in social networks and web analytics in higher education institutions

C J Gómez Sierra

Abstract Any commercial activity that is implemented today must have the innovation and growth component. Under this premise, the education business cannot be left behind and that is why it is necessary to implement strategies and models to match and overcome the closest competition. This is where digital marketing app...

4. Education economics and business social sciences engineering and technology

• IOP Publishing
• DOI: 10.1088/1757-899x/844/1/012050

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Artículo 2023 Acceso abierto Revisado por pares 4 citas

Do Digital Marketing Impact Business Performance? Emerging Views from Managers and Owners of Micro, Small and Medium Scales Enterprises in Nigeria

Silas Gontur · Adenike Odewumi Seyi · Yerima Sati Bakshak · Felix Dashe Awoena

Micro, Small and Medium Enterprises (MSMEs) are engaged in recreation and economic wellbeing of a nation. They generate diversified sources of national income, improve a country’s competitive advantage and support economic development leading to suppleness of the economies. This study examines the influence of digital...

economics and business social sciences 8. Economic growth 1. No poverty

• Training & Research Institute Jeramba Ilmu Su...
• DOI: 10.47747/jbm.v1i3.1143

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Artículo 2025 Acceso abierto Revisado por pares

Pelatihan Pemanfaatan Digital Marketing dan Strategi Packaging untuk Meningkatkan Consumer Buying Interest pada UMKM Binaan Rumah Kurasi di Desa Joho Semen Kediri

Imma Rokhmatul Aysa · Sutantri Sutantri · Iva Khoiril Mala · Fuad Abdul Fattah · y 2 más

Community Service was carried out by a team of lecturers from the Faculty of Sharia and Economics, UIT Lirboyo Kediri, and the Faculty of Economics and Business, Universitas Negeri Malang, and students of the Sharia Banking Study Program, Faculty of Sharia and Economics, UIT Lirboyo Kediri, which was carried out in Joh...

economics and business social sciences

• Universitas Muhammadiyah Palangkaraya
• DOI: 10.33084/pengabdianmu.v10i7.9005

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Artículo 2024 Acceso abierto Revisado por pares 4 citas

Supply chain and digital marketing in increasing the acceleration of repositioning in the millennial generation and the implications for cooperative sustainability

Lelo Sintani · Basrowi Basrowi · Trecy E. Anden · Anike Retawati

The aim of this research is to analyze the influence of supply chain and digital marketing in increasing the acceleration of repositioning in the Millennial Generation and its implications for the sustainability of cooperatives in the city of Palangka Raya where the study was executed. The sample in this study was 250...

economics and business social sciences 11. Sustainability 12. Responsible consumption

• Growing Science
• DOI: 10.5267/j.uscm.2024.1.025

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Artículo 2026 Acceso abierto Revisado por pares 1 cita

Strategi Marketing dengan Menggunakan Analisis SWOT dan Digital Marketing Trifecta (Studi Kasus pada Fusiology)

Arif Hermawan · Rama Chandra Jaya · Arie Hendra Saputro

Usaha Mikro, Kecil, dan Menengah (UMKM) memiliki peran strategis dalam mendorong pertumbuhan ekonomi nasional, termasuk pada sektor minuman kesehatan yang mengalami peningkatan signifikan pascapandemi. Salah satu produk yang berkembang pesat adalah kombucha, minuman fermentasi yang diminati karena manfaat kesehatannya....

economics and business social sciences

• Universitas Pahlawan Tuanku Tambusai
• DOI: 10.31004/riggs.v4i4.5876

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Artículo 2025 Acceso abierto Revisado por pares

The Influence of Digital Marketing and Social Media Engagement on Repurchase Intention with Customer Trust as a Mediating Variable in Fast Food

Yudha Rahmat Hidayat · Nurul Komaryatin

This study aims to examine the impact of Digital Marketing and Social Media Engagement on Repurchase Intention, with Customer Trust acting as a mediating variable among Mie Gacoan Jepara consumers. The background of the research is based on the growing trend of noodle consumption in Indonesia and high social media acti...

economics and business social sciences

• Manunggal Halim Jaya
• DOI: 10.52970/grmilf.v6i1.1758

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Artículo 2025 Acceso abierto Revisado por pares

The Influence of Product Innovation and Digital Marketing on Business Performance through Competitive Advantage in the Pet Supply Industry

Benedicta Evienia Prabawanti · Melinda Kang

The increasing demand for pet rabbits has driven high consumer interest in pet supplies, creating both opportunities and challenges for businesses to develop sustainable competitive advantages. This study analyzes the influence of Product Innovation and Digital Marketing on SkinnyFat Factory's Business Performance, wit...

economics and business social sciences

• Institut Bisnis dan Informatika Kesatuan
• DOI: 10.37641/jimkes.v13i5.3754

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Artículo 2026 Acceso abierto

Examining the Role of Artificial Intelligence and Graphic Design in Digital Marketing

Tambe, Mangesh

Examining the Role of Artificial Intelligence and Graphic Design in Digital Marketing Mangesh Madan Tambe HoD, Assistant Professor, Bharati Vidyapeeth (DU) School of Visual Arts, Dhankawadi Pune Dr. Pallavi Shilesh Meshram Associate Professor, Bharati Viydapeeth College of Fine Arts, Dhankawadi, Pune Charuta Vilas Khar...

Marketing FOS: Economics and business Artificial intelligence Digital Technology

• IJTMSS Journal
• English
• DOI: 10.5281/zenodo.20149769

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Artículo 2022 Acceso abierto Revisado por pares 2 citas

Digital marketing management in tourist organizations

Fernández Cueria, Noel · Pérez Ricardo, Elizabeth del Carmen · Medina Labrada, Justa Ramona · Coronado Provance, Katia Zucel · y 1 más

Digital marketing has changed the way businesses operate at an international level, taking into account the boom that the use of information and communication technologies has reached. In tourism organizations, these tools play a fundamental role in the process of acquiring new customers, retaining and creating relatio...

Social media Tourism management HF5001-6182 Digital marketing

• Universidad Nacional de Misiones
• Spanish
• DOI: 10.36995/j.visiondefuturo.2022.26.02.006.en

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