Buscador de Tesis y publicaciones académicas

Effectiveness of Patient Acquisition Strategies of Radiology Clinics

Clamor, Neil Bryan G. · Vito Jr., Marianito M.

Abstract: Effective patient acquisition strategies are essential for radiology clinics to remain competitive and responsive to community needs. This study assessed the perceived effectiveness of such strategies in four key areas: digital marketing, insurance and pricing, accessibility, and patient convenience. One hund...

Digitálna komunikácia slovenských miest

Laura Lisková · Darina Rojíková

Based on a theoretical overview, the work defines digital forms of marketing communication and possibilities of their use in the environment of local governments. The aim of the paper is to identify the role and extent of the use of digital forms of marketing communication in the conditions of Slovak regional cities. T...

Uso del Marketing digital, como una herramienta en el emprendimiento de estudiantes universitarios en el área metropolitana de Monterrey. Validación de Instrumento.

Dora Ivonne Martínez-Valdez · Sergio Gerardo Elizondo-Arroyave · Judith Irasema Martínez-Valdez

El objetivo de esta investigación es validar un instrumento para medir y analizar el impacto del Marketing Digital en los emprendimientos universitarios en Nuevo León, considerando su efectividad como herramienta de crecimiento y competitividad, para ello, se examinaron casos de éxito y estrategias implementadas por jó...

Peningkatan Pendapatan Pengrajin Batik Mangrove melalui Digital Marketing

Riah Ukur Ginting · Renika Hasibuan · Roberto Roy Purba · Fernando H Sinaga · y 3 más

Mangrove batik artisans in Tanjung Rejo Village, Percut Sei Tuan District, face challenges in increasing their income, primarily due to limitations in production and business management. In production, artisans lack knowledge of design techniques, especially the shibori technique. On the management side, they are under...

Pengaruh Digital Marketing, Label Halal, Dan Kualitas Produk Terhadap Keputusan Pembelian (Studi Empiris UMKM Oleh-Oleh Getuk Eco Magelang)

Mulato Santosa · Rochiyati Murniningsih · Devi Laeli Putri

Since the Covid 19 pandemic occurred, SMEs in Indonesia have experienced a decline in sales, as have the Getuk Eco Magelang SMEs. To overcome this decline, SMEs continue to try to influence consumer purchasing decisions, namely through digital marketing, halal labels, and product quality. This study aims to examine the...

Pengembangan Wellness Tourism pada Pemandian Air Panas Lintang Tempuran Melalui Digital Marketing

null Fathurrahman · Nur Widiyanto · Andhika Djalu Sembada

Development of Wellness Tourism at the Lintang Tempuran hot springs inMagelang Regency through digital marketing, using descriptive qualitative research methods. The development of facilities at Lintang waterpark is already at a fairly good stage, where several facilities that visitors need are already available. From...

Potential Empowering MSME Entrepreneurs in Dupa to Support Production and Marketing Enhancement in Sangeh Village, Abiansemal District

Ida Ayu Putu Santi PURNAMAWATI · I Komang PUTRA · I Gusti Ayu Agung Istri Sari DEWI

The Community Partnership Program (PKM) aims to empower Dupa Ayu Bagus Angkar MSMEs located in Sangeh Village, Abiansemal District, Badung Regency, Bali, in facing various business challenges. This program identifies the main problems faced by MSMEs, namely the lack of adequate production facilities, suboptimal digital...

IMPACT OF SERVICE QUALITY AND DIGITAL MARKETING ON SALES GROWTH OF CREATIVE ENTERPRISES

Nurhaeni Sikki · Najmi Ihwani · Dadi Priadi

This study investigates the impact of service quality and digital marketing on sales growth in creative enterprises, with a case study of the Kisah Hari Bandung start-up. The research aims to identify how these factors influence the achievement of sales targets and overall business performance. A quantitative survey me...

Pelatihan E-commerce anak muda melek digital marketing di Desa Tinggar, Kabupaten Jombang

Ashlihah Ashlihah · Mohammad Sifa’ Dian Ramadhani

Di bidang usaha pada masa pandemi sangatlah sulit karena semua terkena dampak masa pandemi ini terutama kewirausahaan di Desa Tinggar sehingga banyak anak muda yang seharusnya mempunyai peluang besar menjadi kecil. Dalam program pengabdian ini bertujuan untuk meningkatan kualitas pengetahuan para pemuda terkait tentang...

A Complete Review on Digital Marketing Evolution

Autoría no especificada