Buscador de Tesis y publicaciones académicas

La influencia del marketing digital en la eficiencia publicitaria y su impacto en la eficacia de la comunicación externa de los servicios educativos universitarios. Caso: Universidad Técnica de Machala – Ecuador

Avila Rivas, Vladimir Alexander

Determina la relación entre el nivel de las estrategias del marketing digital y el desarrollo de la eficiencia publicitaria y la eficacia comunicacional de la Universidad Técnica de Machala en la provincia de El Oro, Ecuador. Es un estudio de tipo correlacional, causal y de diseño transaccional. La muestra está conform...

The Influence of Digital Marketing on Purchase Decision on Culture Products at Viera Oleh - Oleh in Pekanbaru City

Viska Aulia · Lailan Tawila Berampu · Sri Wahyuni Wildah

this study aims to find out and analyze how the Influence of Digital Marketing on Purchase Decion on Culture Products in Viera Oleh-Oleh of Pekanbaru City. This study used 112 respondents as samples taken from the purposive sampling technique. The approach used in this study is quantitative by using the Partial Least S...

Estratégias de marketing digital em empresas agrícolas no município de Confresa-MT

Wallas Silva Moreira · Karolayne Ferreira Silva · Thiago Souza Gonçalves · Janile Silva Rodrigues de Jesus

As empresas do setor agrícola estão progressivamente adotando estratégias de marketing digital para alcançar seu público-alvo por meio de diversos canais de comunicação. Nesse contexto, este estudo buscou diagnosticar a aplicação de estratégias de marketing digital em empresas agrícolas no município de Confresa, MT. Ut...

লাল পোস্টার - Lal Poster

Sajia Afrin Sultana

Day by day Bangladesh is getting much bigger in the business sector. Compared to other countries, Bangladesh's economy is really pleasurable.After the year of 1971 Bangladesh government tries to make the business much more stronger.And the result was also effective.And this economy cannot be grown up without the full c...

Pemanfaatan digital marketing guna meningkatkan omset serta daya saing UMKM Mbelin Usahata Desa Kutambelin Kabupaten Karo

Karo Karo, Ichwanul Muslim · Amry, Zul · Harliana, Putri · Nasution, Alvi Sahrin

MSME Mbelin Usahata in Kutambelin Village, Karo Regency, is engaged in the field of corn milling for animal feed. Although the production capacity is adequate, MSMEs face marketing and competitiveness constraints due to limited understanding of digital technology. This community service program increases MSME turnover...

Digital marketing communication in developing countries

Rrustemi, Visar · Podvorica, Ganimete · Jusufi, Gezim

Digital marketing has made significant progress in recent years, in all countries, both developed and developing. Many local and international companies have largely placed their marketing activities in the digital environment. Now, the COVID-19 pandemic has made it even more important for many companies and consumers...

Digital Marketing: An Influence towards Business Performance among Entrepreneurs of Small and Medium Enterprises

Faradillah Iqmar Omar · Ummi Munirah Syuhada Mohamad Zan · Nor Azlili Hassan · Izzurazlia Ibrahim

Pengembangan Strategi Digital Marketing pada UMKM Mie Bagan Siapi-Api Kota Batam

Jessy Jessy · Lady Lady

Currently (MSMEs) in the culinary sector are developing rapidly in Batam City. The right and effective marketing for MSMEs in the culinary sector currently is to use digital marketing methods. The aim of this practical work is to develop a digital marketing strategy for Mie Bagan Siapi-Api MSMEs. The methods used in th...

Implementation of Smart Management in Optimizing Digital Marketing in MSMES By Bumdesa Sido Makmur

null Arista Pratama · null Mohammad Idhom · null Alfiandi Imam Mawardi · null Silvia Ayu Ningtyas

The development of information and communication technology opens up great opportunities for MSMEs to expand the market through digital platforms. BUMDESa Sido Makmur as a village-owned enterprise has a strategic role in supporting the economic potential of MSMEs through empowerment programs. The MSME products by BUMDE...

Antropologia e marketing: marketing religioso: uma importante ferramenta de propaganda para o judaísmo

Alan Freire De Lima · Arlete Freire De Lima · Gabriel Cesar Dias Lopes

Este trabalho busca mostrar as principais teorias e concepções sobre propaganda e marketing no sentido positivo de promover a diversidade religiosa humana a todas as sociedades no qual o ambiente digital é um ótimo ambiente que não tem fronteiras para a promoção, principalmente das religiões não hegemônicas para inform...