Buscador de Tesis y publicaciones académicas

Sosialisasi Marketing Digital Menuju Era Society 5.0 di SMA Negeri 1 Belimbing Kabupaten Muara Enim

null Agus Mulyani · null Edduar Hendry · null Yasir Arafat · null Ilhamsyah Ilhamsyah · y 4 más

The era of Society 5.0 demands the integration of digital technology into various aspects of life, including the field of education. This study aims to describe the digital marketing strategies implemented by SMA Negeri 1 Belimbing in Muara Enim Regency in facing the challenges and opportunities of the Society 5.0 era....

PENGARUH LITERASI KEUANGAN, INSKLUSI KEUANGAN, KREATIVITAS DAN DIGITAL MARKETING TERHADAP KEBERLANJUTAN UMKM

Muhammad Indra · Hendri Sembiring

This study aims to examine the influence of financial literacy, financial inclusion, creativity, and digital marketing on the sustainability of Micro, Small, and Medium Enterprises (MSMEs). As MSMEs play a crucial role in supporting economic growth, understanding the factors that strengthen their long-term sustainabili...

Η εποχή του digital marketing: ενίσχυση της επιχειρηματικότητας με χρήση σύγχρονων ηλεκτρονικών εργαλείων

Autoría no especificada

Pengaruh Strategi Pemasaran Digital Dan Kualitas Produk Terhadap Penjualan UMKM Kuliner Di Kecamatan Kalijati Kabupaten Subang

Aziz Muhammad · Agus Dedi Subagja · Deddi As Shidik · Pitriyani Rahayu

Abstrak Penelitian ini bertujuan untuk menganalisis pengaruh strategi pemasaran digital dan kualitas produk terhadap penjualan Usaha Mikro, Kecil, dan Menengah (UMKM) kuliner di Kecamatan Kalijati, Kabupaten Subang. Fenomena yang melatarbelakangi penelitian ini adalah rendahnya daya saing UMKM kuliner akibat implementa...

Analisis Peran Bumdes Desa Sukaluyu dalam Meningkatkan Penjualan Melalui UMKM di Desa Sukaluyu

null Raihan Haidar Azis · null Rieke Retnosary · null Dini Yani

Village-Owned Enterprises (BUMDes) function optimally to increase the village economy, particularly by supporting Micro, Small, and Medium Enterprises (MSMEs). This lesson analyzes of BUMDes Sukaluyu in increasing MSME sales in Sukaluyu Village through financial support, marketing, and business assistance. Descriptive...

Desarrollo de los atractivos turísticos del Cantón Penipe con estrategias de marketing digital.

Vergara Zurita, Heidy Elizabeth · Palacios Trujillo, Edinson Patricio · Escudero Villa, Amalia Isabel

El objetivo de la investigación aplicar estrategias de marketing digital para la promoción de los atractivos turísticos del Cantón Penipe Provincia de Chimborazo en función de las tendencias actuales de los mercados virtuales. El diseño de la investigación trasversal de tipo no experimental, un diagnóstico a partir de...

Marketing digital, elementos de la cadena de valor generadores de competitividad del sector publicitario en Barranquilla, (Colombia)

Peralta Miranda, Pabla · Salazar-Araujo, Eduardo · Álvarez Mendoza, Zally Vanesa · Ortiz Cardona, Jannerys

La organización en la actualidad están obligadas a generar mayores beneficios a sus consumidores para lograr mayor posicionamiento en el mercado, eso depende del manejo de factores de competitividad internos y externos que predominan en las organizaciones medianas en el sector de la publicidad digital en Barranquilla....

Research of Modern Marketing Technology «MarTech»

Nikolay LUSTOV · Valery BIRYUKOV

A promising form of «MarTech» technology used in marketing is considered. An overview of the tools and types of marketing technologies is presented. The relevance of this topic is related to the need to follow modern digital trends in order to create competitive services and products on the market. The possibilities of...

Data-driven innovation and implementation effectiveness of tourism marketing strategies in the digital era

Lili Cui

Abstract Tourism marketing strategy is the top priority for all tourist attractions and tourism-related enterprises, and how innovative tourism marketing strategy in the digital era has become the key to improving the competitiveness of attractions and enterprises. This paper uses data mining technology as a basis to s...

Vpliv orodij digitalnega marketinga na področju nepremičninskih agencij

Vidovič Zrnič, Lana

Tema diplomske naloge je predstavitev razvoja orodij digitalnega marketinga na področju nepremičninskih agencij. Sprva smo se osredotočili na splošen marketing in opredelili nekaj metod, ki jih vsa podjetja najpogosteje uporabljajo za oglaševanje svoje blagovne znamke. Kar hitro smo ugotovili, da se podjetja najbolj ra...