Buscador de Tesis y publicaciones académicas

Influence of Green Marketing Strategies on Encouraging Sustainable Consumption

Autoría no especificada

DIGITAL MARKETING STRATEGIES FOR THE JAKARTA INTERNATIONAL HANDICRAFT TRADE FAIR (INACRAFT)

Autoría no especificada

Plan de negocio para la creación de una empresa de marketing digital deportivo

Dulce Puebla, Marta

Digital Content Marketing Design on The Social Media Account Instagram The Awan Villas, Bali in Increasing Brand Engagement

I Made Binar Baskara · Titien Damayanti · Nyoman Gede Dewa Rucika

This study explores digital content marketing strategies used by The Awan Villas, Bali, to enhance brand engagement on Instagram. The rapid evolution of social media as a marketing tool has transformed how businesses interact with customers. However, The Awan Villas faces challenges such as inconsistent content, lack o...

Current Marketing Practices in the Information Society Era

Ion-Dănuț LIXANDRU · Daniel Nicolae MĂIȚĂ · Daniel ALEXANDRU · Andra Denisa LEUȘTEAN

This article examines the adaptation of marketing to the evolution of the information society and the impact of advanced digital technologies on marketing strategies. In an era dominated by the rapid flow of information, organizations need to adjust their tactics to respond to the needs and behaviors of modern consumer...

Pengaruh Content Marketing Terhadap Minat Beli Tiket pada PT. KAI: Studi pada Content Trip Experience di Sosial Media Instagram @kai121_

null Fitriana Albertina · null Cecep Safa'atul Barkah

Digital strategies are becoming increasingly important in today's digital market, with social media platforms like Instagram being used for communication, information exchange, and marketing. Indonesia is an ideal location for content marketing, as over 60% of its clientele consists of millennials or Generation Z. PT....

PENDAMPINGAN STRATEGI MANAJEMEN PEMASARAN TERPADU UNTUK MENINGKATKAN PENJUALAN UMKM LOKAL DI PAUH, KOTA PADANG

Harry Wahyudi · David Malik · Howardi Visza Adha · Amrullah Amrullah · y 2 más

Micro, Small, and Medium Enterprises (MSMEs) play a vital role in supporting the local economy in Pauh District, Padang City. However, most MSMEs still face challenges in marketing management, particularly in developing and implementing well-planned, integrated, and sustainable strategies. Marketing activities tend to...

Analysis of Huawei's New Energy Vehicle Business Marketing Strategy--Based on the AITO Askworld Sub-brand

Haowen Sun

China's new energy automobile market is booming, Huawei as a communication giant, it crosses into the automobile industry, which has a lot of uniqueness compared with traditional car companies and is even more innovative in its marketing strategy, The success of a car brand depends not only on product quality, but also...

Markely |Best Digital Marketing Services Blog & for Smart Online Growth Service

Markely

Welcome to Markely — where Indian ideas turn into powerful digital brands.India is growing fast, and so is the digital world. Every day, new businesses, startups, and local brands are stepping online with big dreams. At Markely, we exist to support those dreams with smart digital marketing that actually delivers result...

Data-Driven Marketing Strategy to Reach Millennial Consumers

Putu Saroyini Piartrini · PA Andiena Nindya Putri · Djoko Widagdo · Ansir Launtu · y 1 más

This article explores the efficacy of data-driven marketing strategies in targeting millennial consumers, a demographic known for its unique preferences and digital savvy. Through a comprehensive literature review, various aspects of data-driven marketing, including customer segmentation, personalized content creation,...