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Business and trade become an inseparable part of Islamic life. The rapidly growing market in cyberspace is a challenge for business players in the form of goods and services to expand and develop their business strategies, namely in terms of marketing. The purpose of the research in this article is to find out digital...
Z razvojem tehnologije skozi leta je vedno več podjetij digitaliziralo svoje poslovanje. V tem času se je pojavil tudi digitalni marketing, ki je prehitel tradicionalni marketing. Velika podjetja z velikim proračunom in z izobraževanjem ustreznega kadra, so digitalni marketing uvedli z lahkoto. Mikro podjetja z majhnim...
Ravi, Saravanan · Rajasekaran, Sundara Rajan Cholapandiyapuram
Purpose: The aim of this study is to find users who are willing to use digital marketing over traditional marketing. Theoretical framework: The article is portraited various research which includes quantitative, and qualitative analyses and case studies available in various databases like a web of science, Scopus is il...
Agriculture SustainabilitySocial Media MarketingSustainabilityeconomics and business
null Rafly Anwar Alkaf · null Amron Amron · null Yohan Wismantoro · null Roymon Panjaitan · y 2 más
The rapid growth of digital technology has encouraged furniture small and medium enterprises (SMEs) to strengthen their digital marketing strategies to enhance consumer trust. This study aims to analyze the role of social media marketing and marketplace optimization in improving digital consumer trust and their impact...
To reach logical conclusion on how digital marketing can be integrated as part of the operational strategy that improves the effective market performance of the operators in the Middle East industrial automation and equipment market, this study used systematic review as one of the methodologies for qualitative critical...
industrial biotechnologyengineering and technology
This Analytical and descriptive case study research paper studies the significant contribution of digital marketing to the expansion and development of businesses across the world in the 21st century. Digital marketing has completely changed the effect of traditional marketing. In today's time, digital marketing has be...
The article systematizes theoretical approaches to understanding the essence of the concept of enterprise «digital maturity» and substantiates its role in the transformation of marketing activities in a digital environment. The digital maturity is considered as a multidimensional integral characteristic of enterprise d...
Micro, Small, and Medium Enterprises (MSMEs) are crucial drivers of economic growth, employment, and broad-based development. As digital platforms transform business landscapes, digital marketing has become a key tool enabling MSMEs to enhance visibility, attract customers, and remain competitive. Digital marketing has...
Amanda Dhea Restina · Chrystia Aji putra · Rista Dwi Evitasari · Desy Windi Prawita · y 5 más
The development of technology today has greatly improved, resulting in influential business efforts of both large and small. Activities in promoting products globally can increase sales volume and profit by using digital marketing. In the majesty of Turi, there are quite a few societies that do business. However, among...
By the beginning of the 20th century, in the worldwide economy and culture, Tourism Sector was established as a fundamental, sustainable development branch, which occupied a special place in the global economic structure. Along with the development of the tourism market, great importance is attached to the branding of...
economics and businesssocial sciences12. Responsible consumption
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