Consulta más de 250 millones de tesis, artículos científicos, ponencias y datasets
de repositorios abiertos de todo el mundo. Encuentra antecedentes para tu
investigación y descarga los que son de acceso libre.
A. Malika Rahmadina Azzahhra · Masyita Auliya Sari · Sutra Karmelia · Troy Welson · y 1 más
The rapid development of social media has generated significant changes in consumer behavior, particularly among the digital generation that increasingly relies on online content as the basis for decision-making. However, micro, small, and medium enterprises (MSMEs) in the food and beverage sector still face challenges...
This study is focused on identifying the important barriers of digital marketing in rural India. An extensive literature review has been done to identify the barriers to digital marketing in rural India. Further, the analytical hierarchal process is used to rank the different barriers of digital marketing based on weig...
economics and businesssocial sciences10. No inequality
Agricultural marketing in India is undergoing a rapid transformation due to the integration of Artificial Intelligence (AI), digital technologies, and online marketing platforms. Traditional agricultural marketing has long been constrained by information asymmetry, inadequate market infrastructure, multiple intermediar...
Num mercado tão competitivo e saturado, as empresas têm a necessidade de se destacarem perante os concorrentes. O Marketing Digital veio atender essa necessidade, proporcionando diversos benefícios às empresas e aos consumidores. Com a evolução tecnológica, o Marketing Digital veio moldar o futuro do mercado oferecendo...
Tendências e InovaçõesRealidade virtual e aumentadaMarketing Digitaleconomics and business
May Shinta Retnowati · Daud Sukoco · Sri Firda Rahmi Aliya Putri
The development of information and communication technology was increasingly. Which can be used as one of the media in efforts to develop business ventures. One form of technological innovation is in the form of promoting products produced through digital marketing strategies by utilizing social media by using Islamic...
Michael Owusu- Kyei · Alex Antwi- Adjei · Adepa Akosua Twumasi
In recent years, digital marketing communication has emerged as a powerful tool for influencing consumer behavior across various industries, including the real estate sector. This study aims to investigate the effects of digital marketing communication on consumer buyer behavior within the context of the real estate in...
Abstract The purpose of this research was to determine the effect of digital marketing on the sales product of KartuAS by PT. Telkomsel Branch Palembang, to determine the effect of brand awareness on the sales product of KartuAS by PT. Telkomsel Branch Palembang, to determine the effect of digital marketing and brand a...
economics and businesssocial sciences1. No poverty
Technology has significantly transformed the face of marketing because of advances in digital technologies. This is not just a shift in tactics but a shift in the perception on how companies interact with the customers and how customers make their choices. These technologies can be described as the concept of “digital...
This study focuses on the strategy implementation and challenges faced by physical retailers during their digital transformation. By analyzing the digital marketing strategies of well-known companies such as Starbucks, Aroma Home, and Uniqlo, the research provides reference models for other physical retail enterprises...
This thesis explores how AI-integrated omnichannel digital marketing strategies in FMCG distribution contribute to sustainability. It analyzes how AI enhances personalization, predictive analytics, and automation across digital platforms to reduce waste and resource use. The study emphasizes the alignment of marketing...
Resultados provistos por
OpenAIRE,
la infraestructura europea de ciencia abierta. Tesis y Másters Colombia no aloja
ni distribuye estos documentos: cada enlace lleva al repositorio de origen.
Cómo usar el buscador en tu investigación
1
Encuentra antecedentes
Busca por tema y filtra por tesis doctorales o de maestría para ver cómo abordaron tu problema otros investigadores, y detectar el vacío que va a justificar tu trabajo.
2
Construye tu marco teórico
Ordena por número de citas para identificar los trabajos de referencia de tu área, y quédate con los de acceso abierto para poder leerlos completos hoy mismo.
3
Cita con fuentes verificables
Cada resultado trae autoría, año, editorial y DOI: los datos que necesitas para armar la referencia en APA, y el enlace al repositorio original para verificarla.
Encontraste los antecedentes. ¿Y ahora?
Nuestro equipo de más de 1000 especialistas te acompaña a convertir esa revisión de
literatura en un proyecto sólido: delimitación del tema, metodología, redacción y
revisión antiplagio con informe de Turnitin.
Asesores en línea ahoraEstamos fuera del horario de atención
Déjanos tus datos y nos vamos a contactar contigo apenas nuestros asesores estén disponibles.
Horario: Lun a Vie 8 AM a 5:30 PM · Sáb 7 AM a 11 AM
¡Listo! En unos segundos te llama un asesor al número que nos dejaste.
¡Gracias! Recibimos tu número. Nuestros asesores están ocupados en este momento: te llamamos en cuanto se libere uno.
¡Gracias! Recibimos tu número. Nos vamos a contactar contigo apenas nuestros asesores estén disponibles.
Usamos cookies para asegurar que te damos la mejor experiencia en nuestra web.
Si continúas usando este sitio, asumiremos que estás de acuerdo con ello.
