Buscador de Tesis y publicaciones académicas

Conjunto de datos 2023 Acceso abierto 1 cita

Causal Relationship Model of Marketing Innovation and Competitiveness of SMEs with Digital Technologies in Thailand

Vuttichat, Soonthonsmai · Patchara, Piluk

In order to better understand the market orientation, digital marketing strategies, competitiveness, marketing innovative behaviour, and digital marketing effectiveness of SMEs, this study examined the causal relationship model of marketing innovation and competitiveness of SMEs with digital technologies in Thailand. A...

economics and business social sciences

• DOI: 10.6084/m9.figshare.21916899

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Artículo 2023 Acceso abierto Revisado por pares

Digital Marketing: Role of Modern Marketing Techniques in Building Brand Awareness

null Dheerika Sharma · null Dr. Deepika Saraf · null Manzoor Ahmad Dar

With the advent of the Internet, the term Digital Marketing has come into existence. Various techniques of digital marketing have transformed the world of marketing for the better. This study aims to understand the concept of digital marketing and its various techniques and tries to find out the best technique of digit...

media and communications 4. Education social sciences

• IJ Research Organization
• DOI: 10.56975/4snm9d58

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Artículo 2023 Acceso abierto Revisado por pares

Using Microcelebrity as a Digital Marketing Strategy @streetboba

Dea Syafrina Enanti · Poppy Febriana

In the era of very rapid technological developments, it has caused changes in various sectors of human needs, one of which is in the business sector towards digital. With the change towards digital, it provides many benefits and conveniences for the community in promoting and selling online by utilizing digital marketi...

media and communications Microcelebrity social sciences Digital Marketing

• Universitas Muhammadiyah Sidoarjo
• DOI: 10.21070/ups.1578

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Software 2026 Acceso abierto

Digital Marketing Course

Excellence Technology

Digital marketing is the practice of promoting products, services, or brands through online channels such as search engines, social media, websites, email, and mobile apps. It helps businesses reach their target audience, increase brand awareness, generate leads, and drive sales using strategies like Search Engine Opti...

• figshare
• DOI: 10.6084/m9.figshare.32899484

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Artículo 2024 Revisado por pares

IMPACT OF DIGITAL MARKETING ON CONSUMER PURCHASING BEHAVIOR ON HERBAL COSMETIC PRODUCTS WITH REFERENCE TO PIMPRI CHINCHWAD CITY

Madhuri Chaudhari · Apurva Jain · Shivanand Sanmath

Companies spend a lot of money on digital relationships with potential customers. In the modern world, digital marketing has become an important part of companies' marketing plans. It is an effective tool that enables companies to successfully convey their brand message to a large audience. Digital marketing has signif...

economics and business social sciences

• Granthaalayah Publications and Printers
• DOI: 10.29121/shodhkosh.v5.i6.2024.1689

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Publication 2026 Acceso abierto

Best Digital Marketing Internship in Jaipur for Freshers with Certification

Cad rank

Launch your career with the best digital marketing internship in Jaipur offering hands-on SEO social media PPC email marketing training. This digital marketing internship in Jaipur includes live projects Google Meta certification job placement support for freshers. Learn from experts master analytics content strategy a...

Digital marketing internship in jaipur Digital marketing institute in Jaipur Top digital marketing institute in Jaipur

• Zenodo
• DOI: 10.5281/zenodo.19603267

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Artículo 2025 Acceso abierto Revisado por pares

The Influence of Digital Marketing, Marketing Communication, and Sustainability Awareness on Product Competitiveness

Finta Aramita · Indawati Lestari · Nasrullah Hidayat · null Wansuryani

In today’s globalized business environment, SMEs must strengthen human resources, adopt technology, and leverage digital marketing to enhance product visibility, sustainable awareness, and competitiveness. This research aims to determine and analyze the effect of digital marketing and marketing communication on the com...

economics and business social sciences

• Institut Bisnis dan Informatika Kesatuan
• DOI: 10.37641/jimkes.v13i6.4101

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Artículo 2023 Revisado por pares

GLOBAL TRENDS OF DIGITAL MARKETING IN THE POST-WIDE PERIOD

Yaroslava Larina · Uliana Remez · Anastasiya Korzhenovska-Kravchenko

Abstract. The purpose of the article is to identify the most relevant elements and marketing tools of digitization, as well as to summarize the current global trends of digital marketing in the post-Covid period. The set goal determined the solution of the following tasks: 1) to analyze the current tools of digital mar...

economics and business social sciences

• Ivan Franko National University of Lviv
• DOI: 10.30970/ves.2022.63.0.6312

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Artículo 2024 Acceso abierto

Digital Marketing: Opportunities & Challenges

.Talekar, Publisher: P. R

Abstract: Digital marketing has become an integral part of modern business strategies, Digital marketing has emerged as a transformative force in modern business, offering a multitude of opportunities for reaching and engaging with consumers in ways previously unimaginable. This paper explores the dynamic landscape of...

9. Industry and infrastructure economics and business social sciences

• Zenodo
• DOI: 10.5281/zenodo.11171470

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Other 2023

Improvement of sales with the increasing use of digital marketing

Sultan, Tipu

This thesis investigates the influence of digital marketing on sales growth at Bulbul Traders, a major jute exporter and producer in Bangladesh. The study's objectives are to understand the significance of digital marketing in driving up sales in businesses and to provide crucial guidance to Bulbul Traders on how to ef...

Sales management economics and business social sciences marketing

• Finland
• English

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