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92.102 resultados para «marketing digital»

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Artículo 2024 Revisado por pares

Analysis of Digital Marketing Strategies in the Interactive Entertainment Industry: A Case Study of ‘Valorant’.

Yifeng Sheng

This study aims to analyze the digital marketing strategies in the interactive entertainment industry and to conduct an in-depth discussion using Valorant as an example. With the advancement of technology and the change in people’s online habits, digital marketing plays an increasingly important role in the interactive...

economics and business social sciences
  • Dean & Francis Press
  • DOI: 10.61173/6fkqn968
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Artículo 2025 Acceso abierto Revisado por pares 1 cita

Pendampingan Online Marketing Kelompok Usaha Zack Kress berbasis Website di Desa Firdaus Serdang Bedagai

Dedy Husrizal Syah · Mukti Hamjah Harahap · Izwar Lubis · Deo Demonta Panggabean

To expand marketing reach, this community service aims to develop website-based digital marketing for Zack Krezz MSMEs in Firdaus Village, Serdang Bedagai. The methods used include training and mentoring as well as demonstrations, designing e-commerce websites, and implementing digital marketing strategies by involving...

economics and business social sciences
  • Institut Agama Islam Nasional Laa Roiba Bogor
  • DOI: 10.47467/elmujtama.v4i6.4488
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Artículo 2021 Acceso abierto Revisado por pares 3 citas

Implementation of Digital Marketing Strategies to Increase Sales during the Covid-19 Pandemic

Aidil Amin Effendy · Mahnun Mas’adi · Heri Murtiyoko

This study aims to determine the implementation of digital marketing strategies and how effective digital marketing strategies are to increase sales during the Covid-19 pandemic (Studies on SMEs in South Tangerang City). This research method uses qualitative methods by gaining a deep understanding of data collection te...

economics and business social sciences 3. Good health
  • Pascasarjana Universitas Pasundan
  • DOI: 10.56457/jimk.v9i1.108
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Artículo 2025 Acceso abierto Revisado por pares

Research Report: A Study of the Effect of E-Marketing on the Purchasing Habits of Young People

Abhishek Keshari

Abstract This study investigates the long-term impact of e-marketing strategies on the purchasing habits of young consumers aged 16–30, focusing on how digital engagement shapes their behavior over extended periods. Utilizing a mixed-methods approach, including surveys, interviews, and behavioral tracking, the research...

economics and business social sciences
  • Edtech Publishers (OPC) Private Limited
  • DOI: 10.55041/ijsrem50637
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Publication 2026 Acceso abierto

A Study on Digital Marketing: Beyond Instagram – SEO, Analytics, And ROI for Businesses

Mr. Vishva V · Mr. Kripal M S · Mrs. Jeya Padma Deepa I

Digital marketing has become one of the most powerful tools for business growth in the modern economy. While social media platforms such as Instagram and Facebook have revolutionized brand communication and customer engagement, relying solely on these platforms is no longer sufficient for achieving sustainable and meas...

economics and business social sciences
  • Zenodo
  • DOI: 10.5281/zenodo.20617379
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Other 2025 Acceso abierto

online digital marketing

sneha, digital

Digital Marketing Course in Telugu : ODMT brings you Telugu’s most Advanced Digital Marketing course – now upgraded with AI-powered tools and automation. Whether you’re a student, job seeker, entrepreneur, or housewife – our course helps you build a successful career in digital marketing using both traditional strategi...

  • Zenodo
  • DOI: 10.5281/zenodo.15789582
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Artículo 2025 Acceso abierto Revisado por pares

Digital Strategy And Its Role In Enhancing Digital Marketing: A Case Study Of The Uber Technology Company

Dr.Ahmad Sameer Althabt

As industries quickly shift towards digital, having a solid digital strategy has become very important for boosting how well organizations perform and compete. With companies aiming for goals like making more money, growing, and keeping customers happy, a good digital strategy is key to achieving these targets—especial...

economics and business social sciences
  • College of Administration and Economic Scienc...
  • DOI: 10.69938/keas.con1.250203
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Artículo 2023 Acceso abierto

Designing a digital marketing environment model in global markets

saeed bagheri anilu · Younos Vakil Alroaia · seyed abdollah heidariyeh

Abstract The purpose of this study is to analyze the topic of digital marketing environment. The research method is applied in terms of purpose, and in terms of data collection, it is a qualitative research based on foundational data theory. Data were collected through the study of documentary sources and semi-structur...

HF5001-6182 global markets economics and business social sciences
  • Iranian Business Management Association
  • Persian
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Artículo 2021 Revisado por pares 165 citas

Marketing in a data-driven digital world: Implications for the role and scope of marketing

Denish Shah · B.P.S. Murthi

Abstract We are living in a world of data abundance and rapid technological advances in the digital realm. The consequences for marketing practices have been transformative. The Marketing Edge and Journal of Business Research sponsored this special issue to address the need for research in this domain. We draw upon pas...

economics and business social sciences
  • Elsevier BV
  • English
  • DOI: 10.1016/j.jbusres.2020.06.062
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Artículo 2023 Acceso abierto Revisado por pares 1 cita

Emerging Technologies and Marketing Strategy: A Bibliometric Review of Digital Marketing and Innovation

Legito Legito · null Eva Andriani

The landscape of marketing strategies is undergoing a profound transformation fueled by the rapid emergence of technologies. This study employs a comprehensive bibliometric analysis to explore the dynamic relationship between emerging technologies, marketing strategies, digital marketing, and innovation. Through co-cit...

9. Industry and infrastructure economics and business social sciences
  • PT. Sanskara Karya Internasional
  • DOI: 10.58812/esiscs.v1i01.130
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