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This blog explains what sets a Professional online marketing company in Canada apart in today’s competitive landscape. It highlights the importance of strategic planning, data-driven execution, and comprehensive Digital Marketing Services for business growth. The article also explores how Digital Marketing Services In...
null Gouri Sandhya · null Shreshta Satheesh · null Dr. Somasekharan T M
This study examines the role of digital marketing in influencing consumer behaviour within the Fast-Moving Consumer Goods (FMCG) sector. With the rapid advancement of technology and increased internet penetration, digital platforms have become a significant medium for promoting FMCG products. The purpose of this resear...
Digital media is increasingly popular for shopping, thanks to advances in e-Business and e-Commerce technology. The level of satisfaction with digital media marketing still varies, alongside factors such as price, quality, and service. This study analyzes consumer satisfaction based on the availability of digital media...
Tujuan Riset / Main Objectives: Menganalisis pengaruh digital marketing terhadap perilaku konsumen serta implikasinya terhadap keputusan pembelian online pada pengguna e-commerce di Indonesia. Metode Riset / Research Methods: Penelitian menggunakan pendekatan kuantitatif dengan metode survei terhadap 100 responden peng...
The Impact of Digital Marketing Strategies on Participation and Engagement in Recreational Running Events
Marčinko Trkulja, Željka · Primorac, Dinko · Mulović Trgovac, Ana
Recreational running events have witnessed significant global growth over the past decade, supported not only by increased health awareness but also by the strategic use of digital marketing. As event participation becomes increasingly influenced by digital touchpoints, this study explores the role of digital marketing...
sports marketingrunning eventseconomics and businesssocial sciences
Abstract This qualitative study evaluates the effectiveness of digital marketing in patient acquisition across five healthcare institutions in Tilda, a representative tier-3 city in Raipur District, Chhattisgarh. Despite hospitals allocating 8-12% of their marketing budgets to digital channels, only 10-15% of daily out...
This research aims to analyze the digital marketing strategies implemented by retail companies and their impact on increasing sales. The research method used is descriptive qualitative, with data collection through in-depth interviews, customer surveys, and document analysis. The results showed that PT Miniso has imple...
The healthcare industry in India has witnessed remarkable transformation due to digitalization and technological advancements. Digital healthcare platforms have emerged as effective solutions for providing accessible, affordable, and convenient healthcare services. MediBuddy, one of India's leading digital healthcare p...
Keen competition in the market of banking products has made effective marketing activities of banks one of the most important factors of their successful functioning. Changes in the technological and socio-cultural environment require the adjustment of current marketing practices, as well as the active introduction of...
social media marketing;effectiveness of marketing activities9. Industry and infrastructureeconomics and business
O presente relatório apresenta o trabalho desenvolvido no âmbito do estágio curricular do Mestrado em Marketing e Comunicação Digital, realizado no departamento de marketing da empresa Bresimar Automação. Inserido num contexto B2B, o estágio teve como objetivo principal investigar o uso de ferramentas de inteligência a...
Automação de marketingeconomics and businesssocial sciencesInteligência artificial (IA)
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