Buscador de Tesis y publicaciones académicas

A Dynamic Process Model for Digital Transformation:

Yoshinori Fujikawa · Norio Imai · Kimihiko Kondo · Hanae Okawa · y 1 más

Ethical AI Integration in Digital Marketing for Sustainable Public Health Development in Africa

Blessing Takawira · Ayanda Sibiya · Martha Chadyiwa · David Pooe

Brand Building Using Digital Marketing Tools: Insight into an Innovative Hybrid Model

Silvia Ranfagni · Massimo Rosati · Silvia Frescucci

The Power of Digital Marketing Strategies to Reach Generation Z: A Case Study of Charlie Kirk and Turning Point USA

Tabita Vagala · Anna Zaušková

Digital marketing strategies are becoming a key tool for reaching younger generations. Generation Z, which grew up in an environment of social media and online platforms, is particularly sensitive to content that reflects its values and interests. Organizations and public figures such as Charlie Kirk and Turning Point...

E-MARKETING FRAMEWORK AMONG FARMER-TRADERS: AN APPLICATION OF EXPLORATORY FACTOR ANALYSIS

Noel V. Mausisa · Jay-ar Ahon · Joanna Mae E. Padua · Cherrelyn P. Campaña

Digital marketing, also known as e-marketing, has become a norm rather than a trend in the digital age, and it has revolutionized the way businesses operate worldwide, including in the agriculture industry. This study investigates the factors that contribute to the successful implementation of an e-marketing framework...

Pendampingan Penggunaan Media Digital Sebagai Sarana Pemasaran Efektif Bagi Usaha Rumah Tangga Warga Sekitar Rptra Rasamala Kelurahan Menteng Dalam Kecamatan Tebet

Herta Armianti Soemardjo · Chendi Liana

In the digital era such as today’s, knowledge and understanding about the usage of social media as a marketing tool is very vital for those who are developing business. People tend to use digital media for many of their activities, including buying activities. More and more people search information about products they...

Developing a strategic digital marketing plan : case company Baja Oy

Laine, Ronja

Digital marketing continues to expand across industries as companies increasingly rely on digital channels to reach consumers anytime and anywhere. This rapid development has created intense competition everywhere, often disadvantaging small companies due to limited resources. This thesis aims to develop a resource-eff...

"2026 Digital Growth Secrets: How Hyderabad Businesses Are Winning with Smart Marketing Strategies"

Sanbrains Seo

"In today\u2019s fast-evolving digital landscape, businesses in Hyderabad are no longer relying on guesswork. Instead, they are adopting data-driven strategies to stay competitive, attract quality leads, and increase revenue.Whether you\u2019re a startup or an established brand, partnering with the Best Digital Marketi...

The Influence of Digital Marketing on Repurchase Intentions Mediated by Trust in the Shopee Marketplace in Denpasar City

Loria Oki Lufiati, · Gede Suparna,

The rapid development of the Internet has a big impact on all aspects, including the business world. Internet usage has changed people's consumption behaviour from conventional shopping become to online shopping, especially through marketplaces. A marketplace is a place for selling also marketing products and services...

The Role and Importance of Cybersecurity in Digital Marketing Systems

Gündüzyeli, Bora

Dijital pazarlama, ürün ve hizmetlerin dijital platformlar aracılığıyla, özellikle internet üzerinden tanıtımı ve satışının yapıldığı bir pazarlama yöntemidir. Bu süreçte sosyal medya, arama motorları ve e-posta pazarlama gibi çeşitli çevrimiçi kanallar kullanılmaktadır. Ancak, bu durum, pazarlama verilerinin bu kanall...