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92.100 resultados para «marketing digital»

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Artículo 2026 Revisado por pares

<p>Digital-Based Marketing and Business Strategy</p>

Sausan Fakhirah

<div> Digital marketing strategies play a crucial role in shaping entrepreneurial success in the dynamic landscape of the digital age. This study uses bibliometric analysis to systematically explore and synthesize the existing literature on digital marketing strategies and entrepreneurial success. Scopus' diverse datab...

economics and business social sciences
  • Elsevier BV
  • English
  • DOI: 10.2139/ssrn.6064408
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Artículo 2023 Revisado por pares

Sosialisasi pajak properti dan pemanfaatan digital marketing dalam pemasaran produk properti

Dewi, Ratna Sari · Wardokhi, Wardokhi · Rosini, Iin

The purpose of this Community Service is to provide an understanding of taxes, provide directions on how to market property products by utilizing digital marketing platforms and provide technical knowledge in treating property taxes and using digital marketing platforms. This Community Service is conducted around Pamul...

  • Universitas Pamulang
  • English
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Artículo 2025 Acceso abierto Revisado por pares 3 citas

ЦИФРОВА РЕЗИЛЬЄНТНІСТЬ: ТРАНСФОРМАЦІЯ МАРКЕТИНГОВИХ СТРАТЕГІЙ УКРАЇНСЬКОГО БІЗНЕСУ

Autoría no especificada

Ukrainian business found itself in conditions of unprecedented challenges caused by military aggression, global economic instability and accelerated digitalization, which requires a fundamental transformation of marketing strategies, especially in the field of digital marketing and branding. Purpose of the study. To id...

economics and business social sciences
  • National Aerospace University - Kharkiv Aviat...
  • DOI: 10.32620/cher.2025.2.24
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Artículo 2025 Acceso abierto Revisado por pares

Pelatihan Pemasaran Digital Sebagai Bekal Wirausaha Muda Siswa SMK Muhammadiyah 6 Karanganyar

Fahman Hadi Utomo · Ilham Karin Rizkiawan · Aulia Uswatun Khasanah · Najla Syifa Salsabila

This community service activity aims to equip students of SMK Muhammadiyah 6 Karanganyar with basic skills in digital marketing as part of their preparation to become young entrepreneurs in the digital era. This training is motivated by the need for digital literacy and technology-based marketing skills which are the k...

social sciences education
  • Lembaga KITA
  • DOI: 10.35870/jpmn.v5i2.5146
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Artículo 2021 Acceso abierto

Digital Marketing and SMEs: A Systematic Mapping Study

Thaha, Abdurrahman Rahim · Maulina, Erna · Muftiadi, R Anang · Alexandri, Mohammad Benny

Small and Medium Enterprises (SMEs) have a high priority for many governments because of their important economic contribution and the number of people they employ. The very rapid development of ICT in the digital era has an impact on various lines of life, including changes in business environment and consumer behavio...

Marketing 330 9. Industry and infrastructure social sciences
  • Library Philosophy and Practice
  • United States
  • DOI: 10.5281/zenodo.13285382
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Capítulo de libro 2021 Acceso abierto Revisado por pares 11 citas

The Current Trends and Future Direction of Digital and Relationship Marketing: A Business Perspective

Nguyen, Tuyet-Mai · Le, Dung · Quach, Sara · Thaichon, Park · y 1 más

Abstract Digital technology has given rise to new economic models such as sharing economy and business structures such as omnichannel. Technological advancements also enable firms to build a one-on-one relationship with customers. This chapter covers the current business practices that involve the use of digital tools...

Marketing 330 9. Industry and infrastructure economics and business
  • Emerald Publishing Limited
  • English
  • DOI: 10.1108/978-1-80071-348-220211011
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Other 2023

Impact of digital marketing on consumers purchasing behaviour : a study of Corporate Station Bangladesh

Islam, MD Ariful · Hyolmo, Damzik Dolma

In an era where digital media is ubiquitously powerful, the marketing landscape has altered dramatically. This thesis, we investigated the topic of digital marketing in order to comprehend how it influences client purchasing behaviour. The study is commissioned by Washiur Rahman, CEO of the Corporate Station Bangladesh...

Internet case study brands social media
  • Finland
  • English
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Artículo 2021 Revisado por pares 1 cita

The Impact of Digital Marketing Communication on Consumer Purchase Decision Among Youths in Cameroon

Darcy Awah Achunguh

Digital marketing has become one of the most commonly used phrases these days. Although it's easily used in a sentence, quite often, it is not defined accurately. For some, it's a synonym for "Internet Marketing," while others describe it as marketing using electronic devices. Business conditions have changed due to th...

media and communications social sciences
  • IJSER Publishing
  • DOI: 10.14299/ijser.2021.04.02
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Publication 2026 Acceso abierto

why chose a digital marketing institue in hyderabad for nidm

Singhvi, Jinender

Choosing a digital marketing institute in Hyderabad like NIDM is a great decision because the city is a fast-growing hub for IT and startups, offering strong career opportunities in the digital field. Hyderabad provides a dynamic environment where businesses активно use digital marketing, helping students gain real ind...

  • figshare
  • DOI: 10.6084/m9.figshare.31933101
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Artículo 2024 Revisado por pares 1 cita

Application of artificial intelligence in digital marketing

Ihor V. Ponomarenko · Volodymyr M. Pavlenko · Oksana B. Morhulets · Dmytro V. Ponomarenko · y 1 más

Identification of the main directions of using artificial intelligence to optimize the marketing strategies of companies in the digital environment is important in the conditions of intensifying competition on the Internet. Artificial intelligence is considered as a tool for qualitative transformations in the use of di...

engineering and technology
  • CEUR-WS.org
  • DOI: 10.55056/ceur-ws.org/vol-3662/paper22.pdf
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