Buscador de Tesis y publicaciones académicas

Analisis Content Marketing Pada Instagram @Foreverbloomjewelry Dalam Meningkatkan Minat Pembelian

Aqilah Mahda Az Zuhra, Wiwik Handayani

Kemunculan platform media sosial saat ini juga kerap digunakan sebagai salah satu wadah untuk memasarkan suatu bisnis, karena digital marketing merupakan salah satu metode yang dinilai efektif dalam dunia bisnis modern yang saat ini telah mengandalkan teknologi dan kemudahan digital. Content marketing dalam penggunaan...

Pelatihan E-Marketing Berbasis Website dan Media Sosial bagi Mitra Usaha Madina Aneka Subur

Andi Ayu Nurnawati · Aksal Mursalat · Ifadhila Ifadhila

This community service activity aims to increase the e-marketing capacity of Usaha Madina Aneka Subur by creating a website and social media accounts that can be used for digital marketing of Trichoderma organic fertilizer products. The method for implementing this service was training, which consisted of preparation,...

Optimization of production and marketing of stamped batik based on local wisdom through digital marketing

Muhammad Thariq Jabal Nurdin · Ryan Ardiansyah · Aidah Fidayati · Aulia Putri Ramdhani · y 3 más

The development of stamped batik based on local wisdom is a strategic effort to preserve culture and enhance the competitiveness of Indonesia’s batik industry. The partners in this program faced two main challenges: limited tools and materials for production and restricted marketing reach. This community service progra...

Marketing Mechanisms for Increasing Product Sales of Bisan Snack MSME in Gandasoli Village, Kuningan Regency

Albert Benaya Tomatoto Bitticaca · Catherine Elizabeth Leonardo · Dea Ananda · Jovan Engelbert Neko · y 1 más

MSMEs are the backbone of the economy, playing a crucial role in maintaining economic stability. The success of MSMEs is closely linked to the ability of business owners to innovate and adapt to changes. One promising innovation is the use of social media as a marketing tool. However, many MSMEs, including Bisan Snack,...

Pemberdayaan Pelaku UMKM Oleh-Oleh Solo Raya Melalui Pelatihan Digital Marketing

null Febrianur I. F. S. Putra · null Awanis L. Haziroh · null Diana Aqmala · null Farrikh Al Zami · y 3 más

The Internet advancement in Indonesia has created significant opportunities for digital business, particularly in marketing. Digital marketing encompasses promoting products and services through online platforms, such as social media, which facilitate connections among individuals globally. Micro, Small, and Medium Ent...

A Study on the Influence of Video Content on Digital Marketing Success

V Selvakumar · Dhanush Kumar B · Janani M

As the digital world continues to transform, video content has emerged as a crucial element of successful digital marketing strategies, revolutionizing how companies engage with customers. This research examines the role of video content in ensuring digital marketing success, with a specific focus on its ability to gen...

Analysis of the Influence of Marketing Strategy on the Acceleration of Micro and Small Business Growth

Lukman Hakim

This study aims to analyze the influence of marketing strategies on accelerating the growth of Micro and Small Enterprises (MSEs) in Lampung Province. The study is based on the important role of MSEs in the national economy, but they still face various obstacles such as limited market access, low digital literacy, and...

LBTS| Digital marketing

Hannani, Saman

Digital marketing

Autoría no especificada

AI-Powered Marketing: Transforming Consumer Engagement in the Digital Era

NOURI Hicham

Artificial intelligence's (AI) fast development has opened a new age of marketing marked by unmatched degrees of personalisation, automation, and data-driven decision-making. This study investigates how artificial intelligence (AI) technologies—from machine learning algorithms and chatbots to predictive analytics and r...